Exciting News: Meghan Markle Unveils Lifestyle Brand ‘As Ever’ with First Product Launches This Week!

Meghan Markle is ready to share something special. The Duchess of Sussex, 43, is launching the first products from her lifestyle brand, As ever. She announced the news in a recent email to subscribers, titled “Made with love.”

In her message, Meghan expressed her dream of turning simple ideas into beautiful things. She aims to create products that foster connection and highlight meaningful moments. “I wanted to capture the magic of Montecito, where I live with Prince Harry and our kids, Archie and Lilibet,” she shared.

The new collection includes herbal teas, a crepe mix, flower sprinkles, buttery shortbread cookies, wildflower honey with honeycomb, and her signature raspberry jam. This jam was actually her first product and holds a special place in her heart.

Meghan also spoke about her inspiration behind the products. The lemon ginger tea blend, for example, reminds her of the warm drink she enjoys at home. She mentioned how crepes take her back to her backpacking days in France, turning weekend breakfasts into cherished memories.

“I hope my creations inspire you to find joy in everyday life,” she encouraged her audience. “Your creativity and happiness matter. Just be yourself—always.”

Markle acknowledges the challenges of launching a brand while parenting but views it as a fulfilling journey. “Someone told me that the biggest risk you can take is not taking one at all. I believe that,” she said.

The launch of As ever aligns with her Netflix show, With Love, Meghan, where she shares insights into her life and inspirations. As we witness this new chapter in her life, experts in branding and lifestyle trends note the growing market for authentic, personal brands. According to a recent survey from Statista, consumer interest in wellness and lifestyle products has increased by 20% over the last year, which could bode well for Meghan’s venture.

Meghan’s approach has resonated on social media, with many fans expressing excitement and support. Online, people are sharing their favorite moments associated with her products, indicating a promising start for As ever.

Meghan’s blend of personal storytelling and innovative products could redefine how we think about lifestyle brands today.

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