Donna Kelce, sporting her son Travis’ No. 87 jersey, and Taylor Swift are seen through the Kansas City Chiefs’ sport with the Chicago Bears in Kansas City, Missouri. Sales of Kelce’s jersey soared after Swift appeared on the sport.
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Donna Kelce, sporting her son Travis’ No. 87 jersey, and Taylor Swift are seen through the Kansas City Chiefs’ sport with the Chicago Bears in Kansas City, Missouri. Sales of Kelce’s jersey soared after Swift appeared on the sport.
Jason Hanna/Getty Images
It takes 106 soccer gamers to promote out an NFL stadium, or one Taylor Swift. So it is little shock that after Swift got here to a Kansas City Chiefs sport, apparently to see tight finish Travis Kelce, sales of Kelce’s jersey went by means of the roof.
That’s in keeping with Fanatics, the NFL’s official e-commerce accomplice for jerseys and different attire and kit.
“On Sunday, Travis Kelce was one of the top 5 selling NFL players,” the corporate advised NPR, “and saw a nearly 400% spike in sales throughout the Fanatics network of sites, including NFLShop.com.”
The surge of curiosity propelled Kelce from 19th (relationship from the beginning of the season by means of Saturday) into the highest 5 since Sunday.
So, why was Swift at a Kansas City soccer sport?
Kelce’s chemistry with quarterback Patrick Mahomes has helped the Chiefs win two Super Bowls. But this summer time, rumors swirled a few attainable connection the elite tight finish is perhaps forming with Swift.
“It started in July, when Travis Kelce went to one of Taylor’s Eras Tour shows when she was in Kansas City,” as Nora Princiotti, employees author for The Ringer and host of the music podcast Every Single Album, told All Things Considered.
Like many Swifties, Kelce introduced a friendship bracelet to the present — however he additionally put his telephone quantity on it. He tried, however failed, to get it to Swift. It appears a breakthrough got here after Kelce talked about his try to contact Swift on the podcast he hosts together with his brother (Philadelphia Eagles heart Jason Kelce).
“That ended in Taylor accepting Travis’ invitation to show up at Arrowhead Stadium to see the Chiefs play the Bears on Sunday,” Princiotti stated.
Swift has performed in additional NFL stadiums than some gamers
Swift is not any stranger to soccer fields. She’s drawn sell-out crowds to 20 NFL stadiums on her “Eras Tour” this yr, and he or she recently announced plans to play in three extra professional soccer venues in 2024, with concert events in New Orleans, Miami and Indianapolis.
Earlier excursions, like 2018’s “Reputation” tour, noticed the pop star play to crowds in NFL stadiums she skipped for Eras, comparable to FedEx Field in Landover, Md., and the erstwhile FirstEnergy Stadium in Cleveland.
In reality, Swift’s headline-making go to to Kansas City on Sunday got here exactly 12 years after she performed Arrowhead Stadium on her “Speak Now” world tour. That 2011 present even predates the Chiefs’ drafting of Kelce, in 2013.