I wasn’t sold on the Apple Watch at first. But five years ago, it alerted me to a serious health issue, and it earned a permanent spot on my wrist. After ten years since its debut, the Apple Watch still stands out, despite the surge of other wearables flooding the market.
Initially, it took years for the Apple Watch to gain traction beyond being an iPhone accessory. Now, competitors like Samsung and Google are giving it a run for its money. Recent data from Counterpoint Research noted a 19% decline in Apple Watch shipments in 2024, mainly due to increased competition and infrequent upgrades. Yet, it remains the top-selling smartwatch globally, with models like the Series 10, Ultra, and SE in its lineup.
Many users, including myself, rely on the Apple Watch for more than just notifications. It’s a lifeline that helps us monitor our health and stay connected to loved ones. This device has truly changed my life.
A Glimpse at the Launch
Before it hit the shelves in April 2015, rumors of the Apple Watch were everywhere. In 2014, competition was heating up, with fitness trackers like the Fitbit and smartwatches like the Samsung Galaxy Gear already in the game. I tried a few of those early devices, but eventually, the novelty faded and they ended up in a drawer.
When Tim Cook unveiled the Apple Watch in 2014, it caught my attention. It was better looking than previous smartwatches, which often looked clunky and geeky. My review suggested it was a nice addition for iPhone users, but I still wasn’t convinced I needed it.
A Life-Saving Feature
The game changer came with the Series 4. New features like LTE and GPS began transforming the Apple Watch from an accessory into a standalone device. However, one feature truly hooked me: the ECG app. Deidre Caldbeck, Apple’s Senior Director of Product Marketing, explained the breakthrough sensors that enabled fall detection and the ECG capability.
In December 2018, I was at a medical center with cardiologist Dr. Gregory Marcus, testing the ECG feature. Contrary to expectations, the Apple Watch picked up an irregular heartbeat—something I wouldn’t have known without it. After some tests, I learned that it was a temporary issue, likely due to stress and lack of sleep as a new mother.
This experience made me appreciate the Apple Watch much more. It prompted me to buy one for my parents to keep track of their health from afar.
The Device That Informs
Seven years later, Marcus uses ECG data from the Apple Watch to help diagnose patients. He cautions that while these devices can provide valuable information, they can also lead to unnecessary worry if people misinterpret alerts.
The Apple Watch has evolved to monitor various health factors, from sleep patterns to heart rate, menstrual cycles, and more. With the addition of advanced metrics, tracking fitness has become more precise and engaging. As a busy mom of three, the accountability the Apple Watch provides has become crucial for me to stay active.
Technology Paving the Way for the Future
Now, I can even track my menstrual cycle and compare it to changes in body temperature with the Apple Watch. This not only makes managing my health more convenient but also gave me crucial insights that helped with my pregnancy for baby number three.
Despite the Apple Watch having some of the same features over the years, it continues to adapt and cater to personal health needs. Each new model adds refinements to metrics that matter most to me.
The evolution of the Apple Watch shows that it’s about more than just hardware—it’s about making health management easier and more personal. Whether it’s nudging me to move, alerting me to health issues, or ensuring I stay connected during emergencies, that’s what keeps me coming back.
For anyone interested in wellness tech, user stories like mine underline the potential benefits of these devices, proving they’re more than just gadgets—they’re vital tools for health.
Learn more about smartwatch market trends from Counterpoint Research.