Exciting New Project from Guilty Gear Creator: Discover What’s Not a Fighting Game!

Arc System Works, well-known for its fighting games, is ready to explore new territory. They recently showcased their upcoming project, “Damon and Baby,” marking a shift away from their usual genre.

Created by Daisuke Ishiwatari, the mind behind “Guilty Gear,” this game is an isometric shooter/ action title. Players will step into the shoes of a demon king who’s magically tied to a human child. It’s a refreshing change from the heavy metal worlds fans are used to.

Ishiwatari mentioned that “Damon and Baby” aims to tap into the “mid-range” gaming market. This space allows new talents to create games without the massive financial risks associated with AAA titles. It’s an exciting prospect for emerging developers, as smaller projects can foster creativity and innovation.

Interestingly, the showcase had little focus on fighting games, which is surprising given the studio’s history. There were no updates about “Guilty Gear Strive” or “Marvel Tokon: Fighting Souls.” Instead, they announced that a new character, Izumi, from “Under Night In-Birth 2 Sys:Celes,” will debut at Anime Expo.

#AX2025 にて、第3弾DLCキャラクター「イズミ」の先行試遊が決定しました。
会場にお越しの際には、ぜひイズミを遊んでみてください。

The third DLC character, Izumi, will be playable at #AX2025 .
If you are going to Anime Expo, be sure to give Izumi a try!#UNI2 #inbirth pic.twitter.com/ii6V6ms7dG

— 【公式】『UNDER NIGHT IN-BIRTH（アンダーナイト インヴァース）』 (@inbirthPR) June 27, 2025

While fans await more news, it’s clear that Arc System Works is on an exciting path. Their willingness to explore new genres could open doors for fresh ideas and stories in gaming. The reveal of “Damon and Baby” is just the beginning. It’s a bold move for a studio with a strong legacy in fighting games.

For more information on mid-range gaming, you can check out this [report on the evolving gaming landscape](https://www.researchgate.net/publication/335547583_The_Emerging_Mid-Range_Gaming_Sector). This data shows the increasing demand for diverse titles that connect with various gaming communities.

Overall, this shift could be beneficial for both the developers and gamers alike. Let’s keep an eye on what’s next from Arc System Works!

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