From Canada to China: Communication Expert Julian Cheng’s Bold Career Leap to Academia

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From Canada to China: Communication Expert Julian Cheng’s Bold Career Leap to Academia

Julian Cheng Zhizhen, a prominent figure in wireless communication, recently made a significant career move. After years as a respected professor at the University of British Columbia in Canada, he has taken on the role of chair professor and dean at the newly formed Great Bay University (GBU) in southern China.

The news comes just after China’s education ministry greenlit the establishment of GBU in Guangdong province. This marks a new chapter not only for Cheng but also for the emerging educational landscape in China.

Cheng, originally from Shanghai, has spent over three decades in research in Canada. His work has earned him fellowships at reputable organizations, showcasing his expertise in fields like optical and radio frequency communication. He’s particularly known for his research in ultraviolet communication (UV-C), which stands out for its unique ability to transmit signals using non-linear wavelengths. His interests also include wireless robot communication and the integration of artificial intelligence into wireless networks.

What drove him back to China? After visiting the GBU campus last April, he felt inspired. “After thinking about it for six months, I sold all my houses in Canada and bought a one-way ticket to return to China full-time,” he shared in a video announcement. His decision highlights a growing trend of professionals returning to China, attracted by new opportunities in the rapidly evolving tech and education sectors.

The academic world is changing, as more experts seek to contribute where they feel their impact can be greatest. The influx of talent into institutions like GBU can significantly influence research and innovation, especially in technology and science.

In recent years, there’s been a noticeable shift of skilled workers moving back to their home countries. According to a 2022 survey by the Institute of International Education, more than 60% of respondents indicated a desire to return home for better career opportunities and impactful work.

Cheng’s journey reflects a broader trend of globalization in academia, where knowledge is increasingly shared across borders. As he embarks on this new adventure at GBU, he’s not just building a career; he’s contributing to the growth of education and technology in China.

For more information on the changing landscape of international education and the trends influencing experts today, you can check out the report from the Institute of International Education here.



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