Donald Trump recently weighed in on Sydney Sweeney’s viral ads for American Eagle. The actress, known for her role in Euphoria, is reportedly a registered Republican, which got Trump’s attention. While boarding Marine One, he was asked about her ads. His response? He’s all for them now! He said, “Oh. Now I love her ad! If Sydney Sweeney is a registered Republican, I think her ad is fantastic.”
He later took to Truth Social, praising Sweeney’s work while critiquing other brands like Jaguar and Bud Light for their recent marketing efforts. Trump declared, “Sydney Sweeney has the ‘HOTTEST’ ad out there,” suggesting that her jeans are flying off the shelves.
The ads have created quite a stir online. Some viewers celebrated them, while others were less than pleased. Critics argue that Sweeney’s line about genes—the idea that traits are passed down from parents—feels misguided, with many interpreting it as a nod to eugenics. This led to backlash, especially from certain conservative circles. Vice President JD Vance even commented on the uproar, saying it’s absurd to label those who find Sweeney attractive as extremists.
Piers Morgan jumped into the fray as well, stating that this situation highlights the extremes of the “woke” left. He argued that they tend to label everyone who celebrates beauty or sexuality negatively, calling them out for their overreactions.
Despite the controversy, American Eagle stood firm, clarifying that their campaign focuses on confidence and individuality. They stated, “‘Sydney Sweeney Has Great Jeans’ is and always was about the jeans. Great jeans look good on everyone.”
Recent Trends: This debate reflects a larger cultural moment, where discussions about representation and beauty vs. the restrictions of political correctness are frequently played out on social media. According to a recent survey by the Pew Research Center, 70% of Americans believe cancel culture is a significant problem, indicating a growing tension in how brands navigate these sensitive topics.
With Sweeney’s rising profile and Trump’s endorsement, this story is sure to continue making waves in both entertainment and political discussions. As brands strive to balance diversity and audience approval, the landscape of advertising—and how audiences react—remains an important space to watch.
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Advertising,American Eagle,Donald Trump,Sydney Sweeney