Taylor Swift Breaks Ratings Records with Her Unforgettable Appearance on Travis Kelce’s ‘New Heights’ Podcast!

Taylor Swift always knows how to make a splash. Her guest appearance on Travis Kelce’s podcast, New Heights, created quite a buzz. Just 17 hours after it aired on August 13, the episode racked up over 10.8 million views. That’s far above the show’s previous records, like the 8 million views from Jason Kelce’s wife, Kylie.

On Spotify, things looked even better. Swift’s episode saw a stunning 3,000% boost in new listeners and a huge 2,500% increase in average streams. Female listeners jumped 618% compared to previous episodes, which is impressive since women already made up 58% of the audience. It’s clear Swift attracts a wide range of fans.

The podcast had nearly three million YouTube subscribers before Swift’s appearance, but it got a significant boost when she shared details about her upcoming album, due out on October 3. This album features a collaboration with Sabrina Carpenter and is produced by the well-known team of Max Martin and Shellback, known for hits from 1989 and Reputation.

Swift rarely does interviews, so this appearance felt special. In just 12 hours, the episode gathered about 9 million views. At one point, 1.3 million people tried to tune in at once, overwhelming the livestream and causing some brief technical issues.

In comparison, former President Donald Trump, who has publicly criticized Swift, had about 11 million views on The Joe Rogan Experience podcast in its first 12 hours. However, less than 800,000 viewers watched Trump in the first hour, making Swift’s numbers even more impressive.

The Kelce brothers celebrated the overwhelming response on social media, with Travis sharing a joyful dance video. Jason humorously noted that the 1.3 million peak was fitting, given Swift’s long-time affection for the number 13.

Historically, high-view podcasts are rare. The record-holder is Elon Musk’s chat with Rogan, which has over 69 million views. Experts like CNN’s Kate Bouldan predict that Swift’s episode stands a good chance of becoming one of the most-watched podcasts ever.

Swift’s ability to draw in millions, whether through music or talking about her life, shows her influence in pop culture. Her voice resonates with fans from various backgrounds, making each appearance highly anticipated. If you haven’t seen it yet, catch Swift on New Heights for a glimpse into her world.

For those looking into podcast trends, you can learn more about the impact of celebrity appearances on listener engagement in this Nielsen report.

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genre pop,Music News