Meta has recently launched a new range of smart glasses at its annual developers conference, “Meta Connect.” CEO Mark Zuckerberg presented these glasses, created in collaboration with brands like Ray-Ban and Oakley. The glasses are equipped with AI technology and feature a high-resolution color screen and a 12-megapixel camera for video calls and messaging.
At first glance, these glasses seem to promise a seamless blend of technology and everyday life. However, they come with a hefty price tag. The Meta Ray-Ban Display is priced at $799, and the Oakley Meta Vanguard glasses at $499. While Meta has sold around two million pairs of smart glasses since their introduction in 2023, some experts are skeptical about whether this latest line will appeal beyond existing customers.
Forrester’s VP, Mike Proulx, remarked that smart glasses could become more popular than Meta’s ambitious Metaverse project, largely because they are convenient and easy to use. Nevertheless, Meta must convince a broader audience that investing in these glasses is worth it.
According to a recent CCS Insight report, the global smart glasses market is growing. In 2023, it was valued at approximately $4.9 billion and is expected to reach $20 billion by 2030. However, this growth also comes with challenges. Concerns around user privacy and potential health effects of prolonged use of smart glasses are growing among critics.
The launch event took place against a backdrop of protests outside Meta’s headquarters, with activists calling for better protection for children on social media platforms. Recent testimonies have accused Meta of downplaying risks associated with its VR products. While Meta denies these claims, the timing raises critical questions about the company’s responsibility toward user safety, especially for younger audiences.
In summary, while Meta’s new smart glasses aim to enhance user experience through advanced technology, they enter a complex market with growing scrutiny and skepticism. As the company invests heavily in AI infrastructure and works on new products, the challenge remains: ensuring these innovations genuinely benefit users without compromising safety. For more on the technology industry’s impact on society, consider looking at Pew Research Center, which consistently provides reliable insights.

