Maserati and Acqua di Parma have teamed up for a stylish collection called the Maserati x Acqua di Parma. This collaboration focuses on their shared passion for the Art of Travel.
One standout item in this collection is the Andiamo Car Diffuser. It features Acqua di Parma’s iconic yellow and is embossed with both brands’ logos. This clever diffuser uses a magnetic mount to clip onto your car’s ventilation. It releases fragrance through the airflow, and you can easily switch out the scent with interchangeable refills.
Also included is the Passepartout Leather Charm. Made from leather adorned with yellow stitching, it comes with a 12ml vial of Acqua di Parma’s famous Colonia Eau de Cologne.
The collection features a limited-edition Art of Travel Coffret, showcasing both brands’ aesthetics. Packaged in a chic hat box, it includes a special diffuser with Luce di Colonia and a pair of luxurious blue nappa leather driving gloves. The gloves are fingerless, with unique knuckle perforations and yellow piping for that extra flair.
This entire collection represents a conversation between Maserati’s emphasis on performance and comfort for long journeys and Acqua di Parma’s goal of transforming everyday experiences into something special. Renowned design consultant and expert on luxury items, Laura Z., noted that such partnerships often redefine travel experiences, making them not just about the destination but also the journey itself.
Interestingly, the luxury fragrance market has been on the rise, with a report indicating a growth rate of around 9% in recent years. Travelers today are seeking more than just comfort; they are looking for sensory experiences that make their travels memorable.
The collection will be available exclusively at Acqua di Parma boutiques in cities like Milan, Rome, Saint-Tropez, and Paris. The Car Diffuser can also be found at Maserati showrooms and online.
Source link
Acqua di Parma,Maserati

