Mexico is in the midst of a hotel boom, particularly in Cancun and the Riviera Maya. In 2025, these destinations are leading the way with a surge in new luxury and lifestyle resorts. This growth is significantly shaping the country’s tourism landscape. Almost all new hotel rooms in Mexico this year are in these regions, driven by high traveler demand and strong revenue growth.
In the first half of 2025, about 2,100 hotel rooms opened in Cancun and the Riviera Maya. More than 3,900 additional rooms are expected by the end of the year. This development includes everything from boutique hotels to large all-inclusive resorts, ensuring something for everyone. The region’s beaches, increased flights, and innovative resorts all contribute to its appeal.
Analysts note that the market fundamentals are solid. Revenue per available room (RevPAR) rose by 12% in Cancun and 27% in the Riviera Maya from January to August. Average daily rates also increased significantly, indicating that the area is handling new supply well. Despite the influx of new hotels, occupancy rates remain strong at around 76% in both regions.
The tourism market here isn’t just fueled by North American and European travelers; there’s increasing interest from Latin America and Asia, boosting bookings. Cancun International Airport serves as a main entry point, with about 12.4 million travelers arriving in 2025. Tulum International Airport is also gaining traction, welcoming 461,000 passengers in the first half of the year, a 53% increase from 2024.
This airport growth is making travel to these beautiful destinations easier. Improved arrival processes mean less hassle for visitors, contributing to a better overall experience. The increase in hotel options also allows visitors to enjoy top-notch amenities, like modern spas and trendy beach clubs. Travelers can take advantage of competitive rates, especially during off-peak times.
Looking forward, Cancun and the Riviera Maya are not only leading national hotel growth; they’re also enhancing traveler experiences with more choices and improved accessibility. With so many new options, from luxury to family-friendly stays, the Mexican Caribbean is cementing its place as a top global destination.
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