Revolutionizing Fresh Food: How a Tulsa Startup is Transforming Indoor Farming

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Revolutionizing Fresh Food: How a Tulsa Startup is Transforming Indoor Farming

Tulsa is home to an exciting new venture called Produce Now, which is shaking up the way locals view food. Launched in April 2024, this family-run business is all about indoor farming. They grow pesticide-free greens in climate-controlled Hydroponic GrowPods. The goal? Fresh produce that never travels far.

Produce Now specializes in leafy greens and vegetables that are turned into ready-to-eat salads, cold-pressed green drinks, and weekly Harvest Boxes. What sets them apart is their speedy delivery cycle: they harvest every Sunday, prepare meals on Monday, and deliver directly to customers by Tuesday. This means their produce is often fresher than what you find at the grocery store, which can travel over 1,200 miles and sit for days before reaching your table.

Ordering is simple through their website, where customers can customize salad boxes or opt for weekly deliveries. They’re also expanding into Mother Road Market Kitchen, offering more options like customizable salads with proteins such as grilled chicken and ground beef, accessible for home delivery.

The founders, inspired by growing concerns about national food systems and the use of chemicals in agriculture, emphasize that their greens are free from preservatives, pesticides, and unwanted additives. Shane Illingworth, one of the founders, explains: “We want to make clean, local food accessible everywhere.”

Produce Now’s mission focuses on reducing food miles and maximizing nutrient retention by connecting local farms with local families. They even supply bulk produce to restaurants, gyms, and community partners, highlighting their commitment to broader accessibility.

As interest in local and sustainable food options grows, Produce Now aligns well with current trends. Recent surveys show that nearly 80% of consumers prefer sustainably sourced produce, and this company is right at the forefront of that shift.

With their innovative approach, Produce Now is not just changing meal prep but is also contributing to healthier communities in Tulsa and beyond. They are creating a future where fresh, local, and nutritious food is within everyone’s reach.



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