Hamnet’s Impact on Tourism and Local Culture
The film Hamnet, directed by Chloé Zhao and starring Jessie Buckley and Paul Mescal, is creating quite a buzz. Based on Maggie O’Farrell’s acclaimed novel, it tells the story of William Shakespeare, his wife Agnes (Anne Hathaway), and their family life. Released in the UK recently, the film is not just a cinematic experience but a potential boost for local tourism.
Hollywood Meets History
While Shakespeare hailed from Stratford-upon-Avon, much of Hamnet was filmed in Weobley, Herefordshire, about 60 miles away. This choice of location is stirring interest. Richard Paterson from the Shakespeare Birthplace Trust noted that although the film wasn’t shot in Stratford, it shines a light on key locations associated with Shakespeare’s life, including Anne Hathaway’s cottage.
Paterson believes the film will attract visitors, creating an uplift in tourism. He expects to see a 10-20% increase in foot traffic as the film’s popularity grows. “The story shows how Shakespeare still resonates today,” he said, emphasizing that such cultural reinventions keep his legacy alive.
Local Reactions and Anticipated Changes
Herefordshire’s landscape, with its historic charm, aligns with the film’s atmosphere. Nick Mason, a county councillor, remarked on the excitement generated in Weobley. He called it a “Hollywood-like effect,” which provides marketing that money can’t buy.
The village appears as it did in the 1590s, with buildings from that era still standing. Local attractions are already seeing new visitors. Historic sites and trails are being developed to align with the film’s theme. For instance, a Hamnet walking trail is planned, allowing tourists to explore the area’s scenic beauty, including the stunning countryside.
Cultural and Economic Insights
This renewed interest might have broader implications. Tourism is essential for Herefordshire’s economy, supporting local businesses and services. With a more vibrant tourism scene, businesses like cafes and pubs are likely to flourish.
Data suggests that storytelling through films can increase local tourism by 15-20%. With Hamnet, the opportunity is ripe for not just economic benefits but a richer cultural experience that connects visitors to Shakespeare’s world.
Community Engagement and Future Developments
As the film continues to garner attention, community leaders are working to promote local attractions. Events are being planned, including exhibitions about the film and guided tours. There is a growing buzz on social media with hashtags like #HamnetTourism sparking conversations about the region’s potential.
Overall, Hamnet offers more than just visual storytelling; it’s a chance to celebrate local history and inspire pride in the regions linked to one of the greatest playwrights of all time.
For more information about Shakespeare’s life and locations, check the Shakespeare Birthplace Trust.

