In vegan circles, ex-vegans rarely get much attention. Often, they’re seen as failures or warnings for others. But ignoring their experiences doesn’t help anyone. To truly support long-term veganism, we need to understand why some people choose to leave.
I talked to 30 individuals who were vegan for over a year before quitting. I asked them, “What made you stop?” I expected a wide range of answers, but three main reasons kept coming up.
Feeling like Failures
Many shared moments when they “slipped up” and ate something non-vegan. Whether it was due to stress or not knowing an ingredient, the real problem wasn’t the slip itself—it was the guilt that followed.
This reaction is backed by behavioral science, known as the “what-the-hell effect,” where a minor mistake leads to giving up entirely. Several ex-vegans recounted feeling terrible after eating a non-vegan item, which quickly spiraled into abandoning veganism altogether.
The pressure for perfection can lead to feelings of inadequacy. We need to remember that veganism, like any lifestyle, is about progress, not just perfection.
Social Pressures
The second theme was social interactions. Most people didn’t have dramatic breakups with family or friends, but rather felt the exhaustion of constant explanations and jokes.
Research into social identity shows that we have a strong desire to fit in. When food choices set someone apart, it takes a toll. One individual explained that while they didn’t miss meat, they missed the ease of dining with family.
Those who maintained their vegan lifestyle often did so with the support of friends or partners who shared their values. Building a community is essential; it provides the support needed to stay committed.
Lack of Personal Food Identity
The last common reason was that many ex-vegans didn’t develop a food identity that resonated with them. They saw veganism as a list of restrictions instead of a vibrant cuisine.
I remember my first year as a vegan—living on bland salads and failed attempts at making dairy-free cheese. It wasn’t until I explored various plant-based cuisines that I truly embraced veganism. Discovering dishes from Indian, Ethiopian, and Korean cultures transformed my experience from restriction to discovery.
Many former vegans felt they hadn’t found their “groove” with plant-based eating. This isn’t a personal flaw; it reflects how we often introduce veganism as a set of rules rather than a culture to enjoy.
Understanding the Challenges
These reasons are not about willpower; they relate to support systems and self-identity. The individuals I spoke with still care deeply about animal welfare and the environment. They simply faced challenges that weren’t anticipated.
If you’re vegan and want to remain committed, focus on building a community, embracing imperfections, and exploring foods you truly enjoy. For those considering veganism, understanding these challenges can provide a clearer pathway forward.
By acknowledging these obstacles, we create a more supportive environment, making it easier for everyone to follow a vegan path.
For more insights, check out this study on social identity, which highlights the importance of community in maintaining dietary choices.
