SaRa Lifestyle Ltd is a proud part of the Snowtex Group, which is known as Bangladesh’s largest apparel manufacturer. The company caters to local customers through both physical stores and online shopping.

Since its launch in 2018 by Mr. S M Khaled, SaRa has focused on creating quality clothing for men, women, and children. The brand stands out for its combination of modern and traditional styles, making it popular across Bangladesh.
SaRa started with one shop in Mirpur, Dhaka, and it has quickly grown to operate eight stores in Dhaka and seven in other cities like Rangpur, Rajshahi, Bogura, Sylhet, Feni, Narayanganj, and Barishal. A new location in Khulna is on the way, showcasing SaRa’s goal to reach more customers with its stylish offerings.
The company is registered as a private limited organization, with its main offices located in the Mirpur commercial area. SaRa has earned various awards for its achievements, including being the 2nd highest VAT payer at the Dhaka International Trade Fair and winning the Highest VAT Payer Award in the Business Sector for 2021-2022 from the National Board of Revenue.
SaRa Lifestyle Ltd has built a strong online presence, attracting over 2 million followers on Facebook and receiving more than 1.5 million visitors to its website each month. A dedicated team of over 580 employees works hard to maintain high standards of quality and customer service.
To enhance customer convenience, SaRa offers online shopping options, making it easy for people to browse and buy products from the comfort of their homes. Whether you’re looking for clothing, bags, watches, or fitness gear, SaRa has a wide range of lifestyle products to meet your needs.
The brand is committed to delivering quality and variety, ensuring shoppers can find everything they desire under one roof.