Paramount has raised its offer for Warner Bros. Discovery (WBD) to $31 per share, up from $30. This move comes as WBD evaluates whether Paramount’s bid is better than Netflix’s offer of $27.75 per share for its streaming and film assets.
Paramount’s new bid not only increases the cash price but also introduces a ticking fee of $0.25 per quarter starting after September 30, 2026, and a $7 billion termination fee if regulatory hurdles prevent the deal from closing. Previously, this fee was proposed at $5.8 billion. This change shows Paramount’s confidence in navigating the regulatory process.
Currently, the two companies are still in discussions, indicating that Paramount may not be finished with its bids. WBD is keen to settle, seeking a “Company Superior Proposal” that can be clearly defined. If WBD accepts Paramount’s offer, Netflix will have four business days to respond.
Paramount is pursuing this bid directly with shareholders to challenge the previously established $82.7 billion Netflix deal. Warner Bros. has set March 20 for a shareholders’ vote on the Netflix agreement, creating urgency for all parties involved.
According to a recent survey by TechCrunch, around 62% of respondents believe that Paramount’s bid better aligns with the current market trends. Experts in the financial sector note that as streaming becomes increasingly competitive, traditional media companies are seeking to consolidate their assets.
In a broader context, mergers and acquisitions in the media sector have surged in the past decade. For example, in 2019, Disney acquired 21st Century Fox for $71.3 billion, showcasing a trend towards consolidation as companies adapt to changes in consumer behavior.
As this situation evolves, many are closely watching how these negotiations impact the future of streaming services. The industry is increasingly focused on improving content offerings while managing costs, a challenge that both Paramount and Netflix face as they vie for dominance in a crowded market.
In the end, how this unfolds could reshape the media landscape significantly. The decisions made in the coming days will likely resonate beyond just these two companies.

