**Hong Kong Trade Development Council (HKTDC) Unveils Lifestyle Events**
HONG KONG – April 28, 2026 – Today, the HKTDC kicked off its major lifestyle and licensing fairs, including the Hong Kong Gifts & Premium Fair, Home InStyle, and Fashion InStyle at the Hong Kong Convention and Exhibition Centre. Other events like the Hong Kong International Printing & Packaging Fair are happening at AsiaWorld-Expo, running until April 30. With around 5,600 exhibitors from over 30 countries participating, this is a massive opportunity for networking and innovation.
HKTDC Executive Director Sophia Chong highlighted Hong Kong’s role as a key link between global businesses and the Chinese market. She emphasized the city’s solid innovation ecosystem and intellectual property framework, making it an ideal base for business growth and creativity.
**Spotlight on Creative Gifts and Home Products**
The Gifts & Premium Fair alongside Home InStyle showcases a range of gift items and home products that focus on cultural creativity and sustainability. A new themed area called “Reimagine” gives buyers a preview of the latest homeware and gifting trends, pushing the industry to explore fresh possibilities.
Among the exciting launches, Wei Yit Vacuum Flask Manufactory presents a unique collaboration celebrating its 85th anniversary. They’re also showcasing a special thermos created with local artists. Meanwhile, PREN Ltd is debuting an innovative mobile toilet that monitors health and requires no water, a boon for public health.
The Hall of Fine Designs features over 100 local and international exhibitors, showcasing premium, design-led products. Highlights include nostalgic mini-series items from Star Industrial and eco-friendly backpacks designed for pickleball players by Moral Team Holdings.
**Home InStyle and Gerontechnology**
Home InStyle introduces the Gerontech Pavilion, funded by the Innovation and Technology Commission, featuring over 20 local companies that focus on smart living. For example, Scan Infinity Ltd presents a gamified smart sports training system tailored for seniors, while United Nations University showcases solutions for caregivers. This focus on innovative home products illustrates the industry’s shift towards technology-driven solutions that enhance daily living.
Other notable materials include biodegradable tableware by Lotux International and beautiful upcycled chairs from Editecture, made from recycled plastic. These initiatives not only aim for sustainability but also highlight the creativity flourishing in Hong Kong’s product design landscape.
**Fashion Highlights and Material Innovations**
Fashion InStyle showcases innovations in material technology. The NEXT@Fashion InStyle zone features over 60 global exhibitors. For instance, Bloom Biotech introduces microalgae leather, a sustainable alternative to traditional materials. Finnish company Spinnova presents textile fibers from wood, blending sustainability and modern design.
Han Chong, founder of the self-portrait brand, mentors six local designers to explore exciting material combinations. This mentorship is part of a broader trend of integrating diverse cultural elements into modern fashion.
**Sustainability in Printing and Packaging**
The Hong Kong International Printing & Packaging Fair focuses on green solutions. Companies like Elements Printing introduce FSC-certified products, promoting eco-friendly packaging options. DeLuxe PrintPack showcases innovative designs that fuse art and functionality, showing the industry’s commitment to sustainable craftsmanship.
**Licensing Show and E-Commerce Innovations**
The Hong Kong International Licensing Show introduces an IP and e-commerce support services zone for the first time, linking e-commerce platforms with brands. As online business flourishes, this initiative reflects the growing need for strategic partnerships. High-profile brands like Potatoz by 9GAG and LuLu the Piggy are taking part, highlighting the diverse range of intellectual property showcased.
**Knowledge Sharing Through Seminars**
Over 60 seminars are planned, covering topics from market trends to sustainability. Notable sessions include discussions on generative AI in printing and sustainable home design trends, which are crucial in today’s rapidly changing landscape.
These events are not just trade shows; they symbolize Hong Kong’s vibrant industry spirit and its commitment to innovation across sectors.
For further insights, visit the official HKTDC media room at here.
