At 84.51, there’s a tool that helps analyze ads for Kroger shoppers, pinpointing the best audience based on conversion patterns. The downside? It takes around six hours to generate results. This often means users input an ad and wait until the next business day for feedback.
One intern noticed this delay. Frustrated with the slow process, he approached his supervisor with ideas for improvement. This was a project others didn’t have time to tackle, so he took the reins.
During his co-op, he examined the system closely and found ways to make it more efficient. Soon, users could start the program, take their lunch break, and come back to completed results. “I combined everything I learned to create a better version of the product,” Nguyen shared.
As he progressed through his co-op, Nguyen felt confident in his role. But he craved a new challenge. With the rise of artificial intelligence (AI), he decided to explore this unfamiliar territory for his next co-op.
“This was around the time ChatGPT was gaining popularity,” he recalled. Initially unsure about AI, he wanted to dive deep and understand it better. His final semester at 84.51 involved working with machine learning to support large language models used for advertising, ensuring they functioned correctly.
After wrapping up at 84.51, Nguyen shifted gears and joined Capital One for his last co-op. There, he worked as a software engineer, streamlining code and enhancing payment processing speed.
“I completed an end-to-end project solo while leading two interns,” he said. This shift from mentee to mentor empowered him to guide others through their learning journeys.
According to a recent study by McKinsey, nearly 70% of companies are investing in AI to improve efficiency. The impact of AI in various sectors, like finance and healthcare, shows its potential not just to speed up processes but also to revolutionize the way businesses operate. As Nguyen’s experience highlights, embracing new tech is critical in today’s fast-paced environment.
His journey illustrates a key point: curiosity and initiative can spark significant improvements, both personally and professionally. In an ever-evolving job market, being adaptable and willing to learn are essential traits for success.
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Student Experience,College of Engineering and Applied Science,College of Cooperative Education and Professional Studies,Computer Science

