Bharat Tex: Transforming Garment Resale to Tackle Environmental Challenges

Indians are known for being smart shoppers, and the rise of the second-hand clothing market is proof of that. It’s not just about saving money; it’s also a great way to help our planet. At Bharat Tex 2025, experts discussed the huge economic benefits of this market.

Komal Hiranandani, the Director of Dolcevee, highlighted how the fashion industry must adapt to environmental concerns. She pointed out that the growing resale market could be a big part of the solution.

A fascinating statistic emerged: 24% of Indians have bought pre-owned clothing. This trend is on the rise, with the resale market growing at 11% each year. This growth not only reduces textile waste but also creates new revenue opportunities.

Besides helping the environment, resale provides solid economic benefits. According to the Ellen MacArthur Foundation, people worldwide lose an estimated $460 billion each year by throwing away clothes that could still be used. Tapping into the resale market is vital to recovering that lost value.

While recycling is important, focusing on reselling clothes that are still in good condition makes the most sense. The global resale market is thriving, with well-known brands like Gap and Gucci starting their own resale programs. They see this trend as essential for the future of fashion.

In India, quality-controlled managed marketplaces are preferred over casual peer-to-peer sales. These platforms ensure that items meet high standards, protecting both the brand and the consumer. Plus, integrating resale with return processing can help cut down on waste.

For instance, Optoro’s 2022 report showed that U.S. retailers discarded millions of pounds of returned products. By reselling these items, whether through a brand’s website or a managed marketplace, companies can recover lost revenue while reducing waste. The success of this resale revolution depends on strong partnerships and efficient logistics.