James Cook, the running back for the Buffalo Bills, has signed a new four-year contract extension worth $48 million, with $30 million guaranteed. This guarantee is the highest for a running back in the last five years, signaling Cook’s rising status in the NFL.
Just a day before the deal, Cook returned to practice after a brief hold-in that kept him out of his team’s first preseason game. He was fully engaged during practice, reflecting his commitment to the team.
Cook has had a standout career so far. In 2024, he tied a team record for rushing touchdowns, scoring 16. He also ranked fifth in the league for yards before contact per rush, averaging 3.1 yards. This performance showcased his growth, as he doubled his total touchdowns from the previous two seasons to reach 18 in one year.
While Cook is the top running back on the team, he shares the field with others like Ty Johnson and Ray Davis. Last season, he was on the field for just over 45% of the offensive plays. The Bills had been keen on securing Cook’s future early in the offseason, showing their trust in his abilities.
Experts in sports finance have noted how this deal reflects the shifting value of running backs in the league. With the rise of dual-threat players, teams are investing more in versatile running backs who can perform in multiple roles. Cook’s contract could set a new standard for upcoming running backs looking to negotiate similar extensions.
Overall, this agreement is a major step for Cook and the Bills as they prepare for the upcoming season, further demonstrating the team’s confidence in him as a key part of their offense.
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