LOS ANGELES, Nov. 29, 2025 (GLOBE NEWSWIRE) — This Black Friday, consumers are projected to splurge a staggering $80 billion. Amidst this shopping frenzy, the Hubbard Dianetics Foundation is shining a light on a critical issue: the rising demand for mental health support.
Today, mental health tops the list of concerns for many Americans. Searches for anxiety and depression have reached an all-time high. This isn’t just a local phenomenon; the World Health Organization (WHO) describes mental health as a global crisis. Across the world, stress, depression, and burnout are on the rise.
In response, Dianetics is launching a global mental health outreach initiative aimed at helping those grappling with holiday stress and anxiety. In Los Angeles, this effort is taking center stage. Dianetics teams have been engaging with holiday shoppers through lively flash mobs at major malls and public transport spots. A unique spectacle involved a Cybertruck pulling a smoke-emitting volcano, and an airplane banner flew overhead, promoting mental health awareness. Additionally, over 50 free stress test stations offered Angelenos practical solutions for managing stress.
Following Los Angeles, Dianetics teams are ramping up their efforts in major cities worldwide. Teams have entertained crowds with break dancers in New York, fire dancers in Johannesburg, and outreach in locations from Mexico City to Tokyo. The mission is clear: provide effective tools for managing rising stress levels.
In a landscape crowded with quick-fix apps and temporary solutions, Dianetics presents a proven method to help individuals break free from mental blocks. L. Ron Hubbard’s book, Dianetics: The Modern Science of Mental Health, has sold over 20 million copies in more than 50 languages. It guides readers in addressing the core causes of emotional pain and stress.
“The holidays can be overwhelming,” says Dianetics spokesperson Alyssa Burke. “Amidst the rush for gifts, we’re offering a path to better mental well-being.”
As the holiday season approaches, the Dianetics message is clear: mental clarity could be the best gift you give yourself this year.
In a recent survey, 67% of participants reported feeling elevated stress levels during the holidays. This highlights the importance of addressing mental health, especially during a time traditionally viewed as joyful yet often marred by stress. It’s essential to prioritize mental well-being as much as any festive celebration.
For more insights on mental health trends, visit the WHO’s mental health report here.
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mental health, Dianetics, LOS ANGELES, emotional burnout, global consumers, anxiety and depression
