A new partnership between the wellness brand Gympak and De Historiske, a renowned Norwegian hotel group, is set to enhance travel experiences across Norway. With over 95 unique hotels and restaurants joining forces, guests will soon enjoy wellness offerings that blend history, nature, and health.
De Historiske features a range of properties from cozy boutique hotels to larger establishments. Each location showcases Norway’s breathtaking natural beauty, from fjords to forests. This commitment to high-quality hospitality allows guests to connect with both Norway’s culture and its stunning landscapes.
Nils Henrik Geitle, CEO of De Historiske, views this collaboration as a step towards promoting guest well-being. Gympak provides stylish and functional training apparel that aligns perfectly with this vision of a healthy lifestyle.
The first hotel to introduce Gympak’s wellness offerings is Nermo Hotel in Øyer. This family-run establishment is known for its personal service and dedication to nature-based experiences.
As part of this collaboration, guests will receive Gympak’s signature wellness kit. This ready-to-use bag includes high-quality training clothes, making it easy for visitors to stay active, whether they are hiking, doing yoga, or simply unwinding in their room.
Harald Berger, Purchasing Manager at De Historiske, sees this partnership as a natural evolution. “By integrating Gympak’s wellness bags, we enhance our commitment to guest health. This initiative meets the diverse needs of our global visitors in a sustainable and inspiring way,” he explains.
The collaboration not only highlights Norway’s magnificent heritage but also introduces an innovative wellness experience for travelers. Jone Sølvik, CEO of Gympak, states, “De Historiske showcases the finest in Norwegian hospitality. Our wellness bags elevate the hotel experience, emphasizing that health is crucial to travel and daily life.”
This partnership aligns with a growing trend in travel where wellness plays a significant role in guest satisfaction. According to a recent survey by the Global Wellness Institute, 68% of travelers are more likely to choose hotels with wellness amenities. This shift signals a broader demand for health-focused experiences during travel.
As De Historiske continues to preserve its rich heritage, the addition of Gympak’s wellness solutions marks a new era of guest experiences. Together, they are setting a new standard where health and wellness are seamlessly integrated into the journey.
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