Discover IHG’s Atwell Brand: Experience Lifestyle Travel with a Fresh Twist in Shanghai!

The new Atwell Suites in Shanghai is here to shake up the hotel scene in Greater China. Launched by IHG Hotels & Resorts, this fresh brand caters to a modern crowd looking for more than just a place to sleep. Nestled in the busy Putuo District, Atwell combines local flair with stylish design and top-notch amenities, making it an exciting option for today’s travelers.

Younger guests want authentic experiences, and Atwell delivers. With a cozy vibe mixed with artistic touches, this hotel feels like a home away from home. From smart tech in the rooms to local art, everything is designed to inspire and connect travelers to the city’s culture.

What Makes Atwell Special

• Chic Design: The hotel showcases local artistry with vibrant decor and curated artworks.
• Smart Technology: Each room is fitted with voice-activated systems and adjustable desks, blending comfort with convenience.
• Social Spaces: The B.N.B Bistro offers fun dining options that mix traditional flavors with a modern twist.
• Focus on Sustainability: Guests can enjoy eco-friendly amenities, from high-quality toiletries to locally sourced snacks.

Atwell’s Unique Offerings

Daniel Aylmer, CEO of IHG Greater China, emphasizes that Atwell is not just a hotel; it’s a “living destination.” This embraces the essence of local culture while providing familiar comforts. Rooms are designed to feel like personal retreats with unique features like hand-painted coffee cups and colorful decor that spark joy.

The “smart home” experience at Atwell is a game-changer. Guests can effortlessly manage room settings, ensuring that relaxation and productivity go hand in hand.

Dining and Community

Atwell also shines in its communal spaces. The Social Hub includes fitness facilities and cozy seating, perfect for mingling with fellow guests. The B.N.B Bistro stands out with its playful menu blending Baozi and noodles, enhancing the dining experience with a touch of local flavor.

Additionally, the Dialecte boutique store brings the community spirit to life. It offers an array of independent design pieces and eco-friendly products, allowing guests to take a piece of Shanghai’s charm home with them.

An Investment for the Future

Atwell isn’t just about guest experiences; it’s a smart investment for hotel owners. With a focus on operational efficiency and a low-cost model, Atwell is positioned to maximize returns. IHG’s robust brand system supports this venture, connecting with over 145 million IHG One Rewards members worldwide.

As the brand expands, particularly in top tier cities, Atwell reflects IHG’s adaptability and innovative approach in a rapidly evolving market. According to a recent report from Deloitte, lifestyle hotels are on the rise, with 50% of travelers seeking unique and personalized experiences. The success of Atwell signals IHG’s commitment to tapping into this growing trend.

A New Chapter for Hotel Stays

The Atwell Suites Shanghai Wuning is not just a hotel; it’s a vision of the future of lifestyle travel in Greater China. With a focus on local culture, modern amenities, and a warm atmosphere, Atwell is set to create lasting memories for its guests.

The debut of this exciting new brand showcases IHG’s dedication to innovation and opens the door to a range of unique offerings. As Atwell grows in China, it promises to redefine what a lifestyle hotel can be, appealing to both travelers and potential investors alike.

For more insights, check out the IHG official site.

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