Pushpa Mathew’s journey into fashion design started with some disagreements at home. After completing her studies, she faced some uncertainty about her career path. Eventually, she found her passion in styling, and it became her creative outlet. A significant milestone for her was styling cricket star Virat Kohli for an IPL advertisement—an experience that highlighted her determination and skills.
Based in Dubai for the past two and a half years, Pushpa had the chance to work on a promotional video for Star Sports. While she had styled other projects for the production company before, she was excited to learn the day before the shoot that she would be working with Kohli, Shubman Gill, and Shreyas Iyer. The atmosphere on set was relaxed, with Kohli opting for a natural look, needing only minor touch-ups. His easy-going personality made the process smooth.
Another memorable experience for Pushpa was styling tennis legend Roger Federer for an advertisement for Uniqlo. Collaborating with Federer’s personal stylist in Dubai was a highlight for her career and reaffirmed her expertise in the field.
Pushpa began her career as a freelance stylist, gaining valuable experience in Delhi and Bengaluru. She started her journey in fashion at Vanitha, a Malayalam magazine, as an assistant. With each project, her confidence grew. In the competitive world of styling, experience is crucial. Stylists with impressive portfolios often command higher pay.
Of course, every career comes with challenges. For Pushpa, gaining recognition was a journey that required hard work and adaptability. The fast-paced environment of fashion shoots often meant quick costume changes and dynamic locations. Being calm and adept under pressure is vital.
Pushpa mainly specializes in three areas of styling: commercial, editorial, and celebrity. Each category requires a keen understanding of event themes and careful consideration of the wardrobe. It’s essential to work closely with the shooting script and adapt to the needs of each project.
Through her experience, Pushpa has developed some styling tips that can benefit anyone looking to enhance their wardrobe. For instance, pairing loose-fit jeans with a fitted top creates a balanced look. Simple dresses can be elevated with statement jewelry or belts, and layering can add depth to even the simplest outfits. She stresses the importance of fabric choice, recommending textures like denim and silk as wardrobe staples.
Born and raised in Kuravilangad, near Kottayam, Pushpa completed her degree at Assumption College and later earned her diploma in Fashion in Clothing Technology from NIFT, Delhi. With a supportive husband, Bonnie Philip, Pushpa continues to thrive in her career, inspiring others with her story of perseverance and creativity.
This blend of talent and determination reflects a broader trend in the fashion industry, where stylists are increasingly recognized for their vital role in shaping public image. A recent study by LinkedIn revealed a 30% increase in job postings for stylists over the past year, highlighting a growing demand for creative professionals in the fashion sector.
In a world that’s constantly evolving, Pushpa Mathew stands as a testament to following one’s passion and adapting to new challenges, proving that with hard work, dreams can indeed become a reality.
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