Standard Chartered Bank Korea recently hosted a masterclass led by golf legend Pak Se-ri, aimed at its high net worth clients. This event was part of the bank’s efforts to enrich the lives of affluent customers by blending finance with lifestyle experiences.
On May 15, clients whose assets exceed 1 billion won (about $664,000) had the chance to learn from Pak. She shared valuable insights on sports, leadership, and performance, emphasizing how these skills apply beyond the golf course. One exciting part of the event was the drawing where a few lucky attendees received personal coaching from Pak herself.
Looking ahead, Standard Chartered is set to launch a program aimed at supporting the next generation. The 2026 Global Future Leader Program will take place from July 31 to August 2. This mentoring camp will pair 40 middle and high school students with undergraduates from prestigious universities like Oxford and Cambridge. Students whose families hold assets over 500 million won will be eligible.
Participants can choose mentoring tracks in fields such as natural sciences, engineering, medicine, social sciences, or humanities, allowing them to explore their interests deeply. Sachin Bhambani, head of affluent and wealth solutions at SC Bank Korea, expressed the bank’s commitment to enhancing client services to not only meet the needs of the present but also nurture future generations.
This approach is increasingly relevant in a world where personal development and education are tied closely to financial success. Recent studies suggest that affluent families place a strong emphasis on education, often seeking unique opportunities to give their children a competitive edge. This trend highlights the importance of banking services that extend beyond traditional wealth management.
These initiatives are part of a growing movement among financial institutions to provide holistic support to their clients’ families, reflecting a broader social change that values education, mentorship, and personal growth.
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