The Middle Eastern food industry is experiencing significant growth. A recent report from The Arab Investment and Export Credit Guarantee Corporation (Dhaman) highlighted that Arab countries import around $139 billion worth of food and non-alcoholic beverages each year. Experts from Fitch estimate a robust growth rate of 8.6% for this sector, potentially raising its value to about $430 billion by the end of 2025.
In the UAE, a new health survey revealed concerning trends about diet. The National Health and Nutrition Survey, conducted across 20,000 households and 2,000 labor accommodations, showed high salt consumption and low vitamin D levels among the population. Minister of Health H.E. Ahmed Ali Al-Sayegh emphasized the importance of this data for preventive health measures and long-term planning.
Moreover, the region is embracing innovative packaging solutions. Connected packaging is transforming traditional methods into interactive digital experiences. It often uses QR codes to engage younger consumers. This trend is on the rise due to high mobile usage and a shift in consumer preferences.
Notably, food trends are evolving rapidly. For example, in the chocolate market, brands are adapting to challenges like the ongoing cocoa crisis. This crisis is not just changing supply chains but also reshaping what consumers expect. There’s a growing demand for premium and health-conscious options, compelling manufacturers to rethink their strategies.
Overall, the Middle Eastern food landscape is dynamically shifting. Rising health awareness, coupled with advancements in technology and changing consumer preferences, promises an exciting future for the industry.
For more detailed statistics and insights, check out the World Health Organization’s findings on dietary trends.
