A Latinx-inspired jersey and new food options were the highlights at Oracle Park as the San Francisco Giants kicked off their season during their Media Open House.
This year, the team launched the “Puro Bay Ball” campaign to connect with the Bay Area’s vibrant Latinx community. It celebrates pride and identity through specific cultural symbols. As part of this initiative, the Giants introduced a sleek black Gigantes jersey, set to debut next week during a special two-game exhibition with the Sultanes de Monterrey from the Mexican League.
Sergio Romo, a former Giants pitcher and three-time World Series champion, showcased the new jersey, embodying the campaign’s spirit. “This is a chance to represent my culture and the Latino community. I’m proud to be Mexicano,” Romo expressed.
Looking ahead, the Giants hope to improve from last season when they finished with an 81-81 record. The team aims for a playoff spot, bolstered by new players like Luis Arráez and Harrison Bader. The addition of Tony Vitello as the new manager is noteworthy, marking a significant career leap from coaching at the University of Tennessee to the MLB.
“Tony brings great energy and communication. We’re excited about what he’ll contribute,” stated Larry Baer, the Giants’ President and CEO.
Fans, like Christian Montano, have high hopes for the season. “The last few years were tough. Just making the playoffs would be a good step,” he shared. Montano attends games for the food, enjoying items like the crabcake sandwich and garlic fries. This year, fans will see new offerings such as the Peruchín Sandwich, featuring jerk chicken and plantain.
In addition to food, there are several promotions on the horizon. On San Francisco State University night, a special Giants hat will be given to ticket holders. Bobbleheads of popular players and themed giveaways will keep things exciting throughout the season.
The Giants also announced the induction of stars like Buster Posey and Brandon Belt into the Giants Wall of Fame. This ceremony will honor their contributions to the team’s previous championship win.
Furthermore, the Giants are enhancing community engagement through the Mission Rock project, transforming past parking lots into vibrant spaces for fans and locals. “It’s gratifying to see the community embrace these new areas,” said Alfonso Felder, the team’s Chief Operations Officer.
Since its opening in 2000, Oracle Park has been celebrated as one of the best ballparks in the country. Fans are eager to enjoy another season there. Kayleen Ruiz, a physical therapy graduate student, shared her excitement about attending Giants games again, hoping for a fun break from her studies.
The Giants will kick off their season at home against the New York Yankees next Wednesday, with the game being streamed exclusively on Netflix. This unique broadcast deal is part of a three-year media rights agreement with MLB.
For more information about the Giants and their community initiatives, visit their official site here.

