NEW YORK, Dec. 2, 2025 – FreshDirect, a major player in online grocery shopping, recently shared its food trend predictions for 2026. Based in the New York area, FreshDirect has unique insight into what people are craving. The upcoming year will see an interest in diverse flavors, American-made products, and home-cooked meals. This shift reflects changing consumer tastes and preferences.
According to Charlotte Myer, SVP Merchandising at FreshDirect, customer feedback plays a vital role in shaping their product offerings. “We love to introduce customers to new and exciting items from artisans across the country,” she said.
Here are some key trends you can expect in 2026:
- 1. Sweet + Spicy = Swicy: This combination is gaining popularity across snacks, meals, and drinks. Americans are eager to explore the rich, balanced flavors that mix sweetness with spice, inspired by cuisines from Latin America and Southeast Asia.
- 2. Artisanal Water: Drinking water is becoming a fine dining experience. Many now seek various flavors from around the world. Restaurants are even hiring water sommeliers! Consumers are taking this trend home by purchasing artisanal waters for their unique tastes.
- 3. Matcha Movement: Matcha isn’t just for drinks anymore. In 2026, expect to see it featured in an array of snacks, desserts, and supplements. Its earthy taste and numerous health benefits continue to attract consumers.
- 4. Made in the USA: Shoppers are increasingly drawn to locally sourced products, wanting to support American businesses. This trend spans everything from produce to packaged goods.
- 5. Ready-to-Drink High ABV Cocktails: People love the convenience of enjoying quality cocktails at home. Sales of high-ABV, ready-to-drink cocktails are rising, making it easy for anyone to enjoy craft beverages.
- 6. Chefs Hit the Kitchen Table: Celebrity chefs are stepping into the consumer product market. Popular chefs are creating sauces, cocktails, and meals that bring their restaurant quality into our homes.
This year’s trends indicate a growing consumer base that is more conscious about their food choices. According to a recent study by [insert relevant source], 67% of consumers prioritize healthy, flavorful food options when shopping—a clear sign that wellness and enjoyment are key. Think of how experimenting with flavor can elevate your meals at home!
As these trends unfold, FreshDirect aims to continue meeting the needs of its customers. With their focus on quality and responsible sourcing, they make it easier to enjoy delicious, healthier options every day. To explore these trends further, visit FreshDirect.
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