Pune, Maharashtra, India – February 27: Sashakt Toytech Pvt. Ltd. has launched the Power Puzzle Game, marking an important step in India’s journey towards self-reliance in toy manufacturing. This innovative toy, designed and made in India, aims to reduce the country’s reliance on imports while showcasing local manufacturing skills.
India is a huge market for toys but has lagged in production, leading to a heavy reliance on foreign products. Sashakt Toytech is determined to change this by providing high-quality toys that are made right here in India. They use locally sourced materials and meet global safety and quality standards.
The drive behind this initiative is the vision of a “Sashakt Bharat” (Empowered India). The company aims to support cognitive growth in children while also boosting the Indian economy. By promoting local craftsmanship and creating jobs—especially for women—Sashakt Toytech is looking to spark a positive change in the toy industry.
The idea for this company began in 2022 when Aman Singh, the Founder and Director, was inspired by a moment in a toy shop. A young boy, after seeing a toy labeled “Made in China,” asked his mother, “Am I also made in China?” This question hit home for Singh. It led him to create Sashakt Toytech and foster a sense of pride in Indian-made toys.
According to Singh, “We want India to become self-sufficient in toy manufacturing while providing kids with innovative and educational toys. The Power Puzzle Game is just the start. We plan to create many more toys that nurture skills and creativity.”
The Power Puzzle Game encourages critical thinking and problem-solving, making it both fun and educational for kids.
Aman Singh’s story is one of growth and determination. From starting a small toy shop in 2017 to now leading a promising toy manufacturing company, his journey illustrates the power of perseverance. His knowledge of the Indian market has shaped Sashakt Toytech into a brand that encourages learning and creativity through play.
As Sashakt Toytech expands, it seeks support from parents, educators, and policymakers to champion locally made toys. Choosing homegrown toys not only nurtures creativity in children but also contributes to a self-reliant India.
For more details, you can visit Sashakt Toytech’s website.
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