Connie Baierin, the brand behind “Connie,” a global parenting lifestyle company, recently announced plans to hire 30 new employees by the end of the year, bringing its total workforce to 120. The company is looking for talent in 20 different fields, with positions available both in Korea and globally.
The roles span various areas, including content design, editing, and brand management. For global positions, Connie Baierin is focusing on Greater China, seeking professionals fluent in local languages as well as Korean.
What sets Connie Baierin apart is its flexible work system. About 60% of the team members are parents, leading the company to adopt a telecommuting model. This approach allows employees to balance work with family responsibilities more effectively.
Furthermore, Connie Baierin has created a family-friendly welfare system. This includes flexible hours accommodating childcare needs and support for parents of younger children through childcare app services.
Since launching its flagship product, the “Connie Baby Tie,” in 2017, the company has seen impressive growth, reaching annual sales of 50.2 billion won, with around 60% coming from international markets. This strong performance highlights the demand for innovative parenting solutions in today’s global market.
More companies are beginning to recognize the benefits of flexible work arrangements. A survey by Gallup found that over 54% of employees would prefer to work remotely. This shift not only boosts employee satisfaction but also has been linked to improved productivity and loyalty.
In today’s fast-paced world, adapting to employee needs is crucial for business success. As more brands embrace flexible work models like Connie Baierin, we may see significant changes in workplace culture across industries.
For more information on flexible work benefits, you can visit the [Gallup Work Engagement site](https://www.gallup.com/workplace). This resource provides valuable insights into employee engagement and satisfaction across various sectors.