Apple is reportedly working on a new, budget-friendly MacBook that could launch as soon as this year. Initial estimates put the starting price at around $599, which is a significant drop from the current 13-inch MacBook Air priced at $999.
Insights from analyst Ming-Chi Kuo reveal that the new device will be a 12.9-inch laptop powered by the A18 Pro chip, originally introduced with the iPhone 16 Pro. This marks a shift for Apple, as it will be the first MacBook to use an iPhone chip instead of the usual M-series chips, known for their high performance.
The production of this low-cost MacBook is expected to ramp up in late 2025 or early 2026. Recent data from DigiTimes supports Kuo’s predictions, confirming the anticipated price point and suggesting that some components might enter production by the end of 2025. Final assembly will likely occur at Quanta’s facilities, with the product available in late 2025 or early 2026.
Market projections suggest that Apple could sell between 5 million and 7 million units of this affordable MacBook, which could boost total MacBook sales from around 17 million to nearly 24 million units. This could represent a remarkable 30% to 40% increase in sales.
What’s intriguing is the design—a lightweight laptop available in several colors, including Silver, Blue, Pink, and Yellow. However, it’s worth noting that the A18 Pro chip doesn’t support Thunderbolt, indicating the new MacBook might include standard USB-C ports instead. But for those looking for an economical option, this might not be a significant drawback.
As we wait for more official details, it will be interesting to see how the market reacts. Early social media chatter hints at excitement over a more accessible MacBook. Many users appreciate the potential for a device that balances performance and price, especially in a market where Chromebooks have captured attention with their affordability.
If you want to follow this evolving story, check updates from sources like MacRumors for the latest insights and news.
The idea of an affordable MacBook could reshape Apple’s strategy and attract a new wave of customers. As competition in the laptop market heats up, this move could have lasting impacts.
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Featured, DigiTimes
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