Exciting News: Washington Spirit Teams Up with CVS Health for Expanded Multi-Year Partnership!

Washington, D.C. (March 21, 2025) – The Washington Spirit and CVS Health have announced an exciting three-year partnership renewal. This agreement makes CVS Health the Official Health & Wellness Partner of the Washington Spirit, marking a significant investment in both the club and women’s sports. The deal is notable in the National Women’s Soccer League (NWSL), underscoring the rising importance of women’s sports.

This partnership goes beyond mere logos. CVS’s branding will prominently feature on the Spirit’s kits, both home and away, reinforcing their commitment to health and wellness. The collaboration aims to uplift the community with programs focused on promoting women’s health and empowering local residents.

“Renewing this partnership isn’t just a business decision; it’s a recognition of our team’s potential and the growth of women’s sports,” said Michele Kang, owner of the Washington Spirit. She emphasized how a well-known brand like CVS Health sees the future in their club, which speaks volumes about the sport’s evolving landscape in American culture.

The partnership will enhance game days, creating a more engaging experience for fans. Scheduled for October 18, CVS Health Day at Audi Field will spotlight health initiatives centered on women’s wellness, reminding everyone to prioritize their health. Fans can expect the CVS logo displayed during games, promoting the message “Healthier Happens Together.” They will also see CVS branding at events and through social media, bridging the gap between sport and health advocacy.

“Both CVS Health and the Washington Spirit are dedicated to bettering community health,” noted Melissa Schulman, Senior Vice President of CVS Health. She expressed excitement about the ongoing partnership, aiming to create meaningful change and support for women and girls in sports.

In addition to game-day highlights, CVS Health will continue its Helping Hands Program, which honors the hard work of staff involved in Spirit’s matches, as well as local CVS employees. At each home match, a stadium employee will be recognized, reinforcing CVS’s commitment to community support. In 2024, the program expanded to include a local CVS store employee, offering a special experience to thank them for their service.

Washington Spirit CEO Kim Stone explained that the partnership is essential for their growth and success. “This investment helps us improve our players’ and fans’ experience while pushing forward women’s sports. Our goal is to secure a championship for D.C.,” she stated.

The rising popularity of women’s sports is evident in the statistics. A recent study by Nielsen found that 40% of sports fans in the U.S. are interested in women’s sports, a significant increase over previous years. This growing interest opens doors for partnerships like the one between CVS Health and the Washington Spirit, creating more opportunities for women in sports.

The Washington Spirit’s first home game of the season kicks off on March 22 against the Kansas City Current at Audi Field. For more details about the season, fans can check out WashingtonSpirit.com.

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