JAKARTA – Recent reports show that Chinese government-related social media accounts are heavily promoting the launch of DeepSeek’s AI models. This surge in activity coincided with a notable drop in US tech stocks.
According to online analysis firm Graphika, this online push includes posts from Chinese diplomats and state media. They portray DeepSeek as a contender against US technology in the AI space. These messages are spread across various platforms like X (formerly Twitter), Facebook, Instagram, and Chinese networks such as Toutiao and Weibo.
Jack Stubbs, Chief Intelligence Officer at Graphika, stated, “These findings demonstrate China’s efforts to present itself as a leader in AI and geopolitics.”
Graphika also identified videos on YouTube that followed a trend seen in previous influence campaigns known as “Shadow Play.” This type of campaign was noted by the Australian Strategic Policy Institute earlier this year.
As for the tech giants involved, neither Alphabet (YouTube’s parent company), Meta, nor X has commented on these findings. The Chinese Embassy in Washington, DC, has also remained silent.
The report highlights a noticeable spike in conversations about DeepSeek around its launch on January 20. However, discussions increased dramatically starting the following Friday and continued to rise over the weekend.
By January 27, DeepSeek’s free AI assistant garnered more downloads than ChatGPT on the Apple App Store. This coincided with a massive sell-off of US tech stocks, resulting in Nvidia losing an unprecedented $593 billion in market value in a single day.
Nvidia chose not to comment on the report from Graphika.
DeepSeek claims its AI model is much cheaper to produce than those from US competitors, stirring fears of a price war in the tech industry. Both Chinese and US tech firms have invested heavily in AI infrastructure.
Microsoft, a major investor in OpenAI, saw its shares drop after reporting slower-than-expected growth in cloud revenue, despite its significant AI investments.
In China, DeepSeek’s early success is viewed as a victory against US efforts to stifle its tech industry through export controls.
Conversely, DeepSeek is facing accusations in the US of illegally accessing technology from OpenAI and other leading firms, although these claims remain unproven.
The US Department of Commerce is investigating whether DeepSeek has employed banned US-made chips in its technology, according to sources familiar with the situation.
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Accounts Related To The Chinese Government Promote DeepSek AI Before Falling US Technological Shares