Hunter, the iconic British brand famous for its wellington boots, has teamed up with Lick, a vibrant home décor brand, to introduce a special paint shade called “Green 170.” This collaboration celebrates Hunter’s rich 170-year history while giving a fresh twist to its classic green color.
The new paint color features a soft-sheen, high-quality eggshell finish that resembles the glossy look of Hunter’s Original Tall Boot. It combines blue and black undertones, creating a shade that is not only elegant but also calming. Lick emphasizes that color shapes our emotions, linking us to our memories and surroundings.
The formula for Green 170 is designed for durability. It’s scrub and stain-resistant, making it perfect for busy homes just like the reliable Original Tall Boot. This blend of practicality and style is ideal for spaces like hallways, boot rooms, and even living areas.
Since joining Authentic Brands Group in 2023, Hunter has broadened its reach by collaborating on various fashion and lifestyle products. For example, it launched a playful women’s footwear line with LoveShackFancy and teamed up with luxury brand Represent for a unique streetwear collection.
Tash Bradley, Lick’s interior design director, shared that “Green 170” reflects Hunter’s outdoor roots, making it perfect for everyday spaces. It’s versatile enough to brighten up any room, from dining areas to bedrooms, creating an atmosphere that feels warm and inviting.
Interestingly, color trends suggest that green shades like this one are gaining popularity. According to a recent survey, over 40% of homeowners are opting for greens in their interior designs. This trend might stem from our collective yearning for nature and tranquility in our homes.
As consumers lean toward sustainable choices, paint brands are focusing on eco-friendly options. Lick’s commitment to using high-quality materials aligns with this growing demand, ensuring that when you choose Green 170, you’re also making an environmentally-conscious decision.
This collaboration between Hunter and Lick not only highlights a beautiful shade but also taps into a larger movement toward creating living spaces that echo comfort, nostalgia, and style.
