Introducing the Game-Changers: Brand Innovators Unveils Exciting New Sports & Entertainment Board!

• Brand Innovators has launched a new advisory group called the Brand Innovators Sports & Entertainment Board. This group will focus on enhancing the company’s role in sports marketing.
• Led by Trey Holder, the president of sports at Brand Innovators, the council features top executives from various brands in sports, entertainment, and marketing. Their mission is to redefine how brands engage with sports audiences.
• The board will guide Brand Innovators in strategic plans, new innovations, and partnerships within the vibrant world of sports.

This council includes influential leaders from various fields such as finance, consumer products, entertainment, technology, and gaming. Their expertise in sports marketing will help create innovative strategies for brands eager to connect with consumers through sports.

“We are excited to gather such a talented group of marketing leaders,” said Holder. “These individuals are game-changers in their fields and have deep connections within the sports community. Their knowledge will be crucial as we evolve and offer exceptional experiences for our brand partners.”

• Co-Chairs:
  • Patty Morris, Head of Partnerships at State Farm Insurance
  • Nick Kelly, Head of Partnerships at Verizon
• Board Members:
  • Brad Ross, VP of Global Sports and Entertainment at Coca-Cola
  • Willem Dinger, Global Head of Sports and Entertainment at Unilever
  • Alison Giordano, SVP of Global Partnerships at Mastercard
  • Quinnie Jenkins, Director of Partnerships at Delta
  • Chris Epple, VP of Marketing Americas at Harman International
  • AJ Maza, Director of Brand at BetMGM

The formation of this council highlights the growing importance of sports in today’s marketing world. Brand Innovators intends to spark discussions on innovative sports marketing methods, discover new partnership opportunities, and enhance experiences for brands and audiences alike.

The Board will serve as a platform for members to tackle industry challenges and explore trends in sports and entertainment marketing. They will share insights on effective strategies, emerging technologies, and changing consumer behaviors that are influencing the future of sports sponsorship.

With the guidance of the Brand Innovators Sports Council, Brand Innovators is set to establish itself as a leader in sports marketing. This group will help steer initiatives, including tailored sports marketing events and unique brand partnerships.

“We are entering an exciting time for sports marketing. With this exceptional team, we are ready to help brands leverage the power of sports in innovative and meaningful ways,” said Brandon Gutman, Co-Founder and Co-CEO of Brand Innovators.

Keep an eye out for updates on how the Sports Council will influence the future of sports marketing and impact the industry in the coming years.