Chef Marcus Samuelsson will be the keynote speaker at the 2026 Summer Fancy Food Show, set for June 29. Known for blending Swedish and Ethiopian cuisines, he’ll discuss how culture and identity shape consumer choices in the food industry. This topic is especially relevant as consumers increasingly crave authentic culinary experiences.
Samuelsson’s role as the first Chief Culinary Coach for the New York City Football Club gives him a unique view on food’s relationship with health and nutrition. His insights can help brands find deeper connections with their audiences.
The Summer Fancy Food Show will feature a variety of sessions focused on current industry trends:
- Mid-Year Trends Reflection: Experts will revisit key trends observed earlier in the year and discuss how successful brands have turned these insights into profits.
- Justin’s Brand Deep Dive: Justin Gold and his team will share lessons from the journey of building and selling the Justin’s brand.
- Inside the Luxury Grocery Renaissance: This session will explore the growth of luxury grocery shopping and consumer expectations.
- Beyond Viral: Learn how to convert TikTok engagement into sales strategies that work.
- Foodservice Opportunities for Emerging Makers: Experts will discuss the future of food service opportunities.
- Conscious Sourcing: A panel will highlight the importance of ethical sourcing in today’s market.
- Specialty Food for Convenience Stores: Leaders from Sheetz and others will offer insights into introducing specialty foods into convenience stores.
Staying ahead in the specialty food sector is essential. As the industry continues to evolve, the insights from this event will be valuable for anyone looking to grow their business in food and beverage.
Registration for the show is open to qualified industry members and journalists. For more information, visit the Specialty Food Association website.
This year’s show promises to be a vital resource for food professionals, offering the chance to connect and learn from industry leaders. What are you looking forward to at the Summer Fancy Food Show?
