American journalist Lauren Sanchez recently made waves in Venice, Italy, as she arrived for her wedding to Jeff Bezos. What caught everyone’s eye was her stylish black clutch from the Indian brand Ahikoza By Brham.
This chic clutch stands out with its sleek barrel shape, crafted from fine satin. Founded by designer Namrata Karad, Ahikoza focuses on understated elegance. The brand aims to create timeless pieces without loud logos or flashy ads, showcasing a philosophy of quiet luxury that resonates with those who appreciate fine craftsmanship.
Namrata’s husband, Varun Karad, proudly shared on LinkedIn how far Ahikoza has come. He wrote about the brand’s journey over the last decade, emphasizing that true luxury doesn’t need to be explained—it simply resonates. The clutch’s appearance on such a high-profile figure highlights this sentiment.
Ahikoza has gained a reputation for quality and artistry, with their bags seen on celebrities like Pooja Hegde and Mindy Kaling. It’s not just a handbag; it’s a statement piece that symbolizes sophistication.
For her big day, Sanchez paired the clutch with a stunning sequined dress and her dazzling engagement ring. The couple wed in Venice on June 27, 2025, a city known for hosting luxurious weddings, marking a memorable occasion for many.
As the fashion industry embraces sustainability and conscious consumerism, brands like Ahikoza are leading the charge. They reflect a growing trend toward quality over quantity, appealing to discerning shoppers everywhere.
In today’s world, people increasingly seek unique items that align with their values. Ahikoza represents this movement, blurring the lines between luxury and ethics. This shift is evident in social media, where users are likely to praise brands that echo their beliefs, making Ahikoza a perfect fit for today’s shopper.
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