On February 13, 2026, a serious incident occurred at Oliver’s Market in east Santa Rosa. Around noon, a woman lost control of her red Hyundai Tucson, crashing into the store. This alarmed both shoppers and staff, as the vehicle hit a check stand inside the market.
When emergency services arrived, they quickly assessed the situation. Seven people were hurt; two were taken to hospitals with serious injuries while four others received treatment at the scene. Fortunately, one additional person declined treatment altogether.
Scott Gross, the General Manager of Oliver’s Market, described the event as shocking. He expressed concern for everyone involved but offered no further details. A witness later identified the driver as a woman in a walking boot, which she was wearing on her right foot. Authorities suggested that this might have contributed to the accident. Interestingly, wearing such a boot doesn’t break California’s driving laws.
The crash left shattered glass all over the floor and a display of stuffed animals knocked over. Despite the chaos, shoppers could still hear store announcements and music playing in the background, a stark contrast to the scene’s tension.
Fire crews responded within two minutes and sent several units, including engines and ambulances. The quick response was crucial, considering the multiple injuries. Damage to the building was significant, with repair estimates around $20,000. As a safety precaution, the market was closed temporarily, allowing only limited access for cleanup and repairs.
Similar incidents are not unheard of. According to the National Safety Council, thousands of accidents involve vehicles crashing into buildings each year. Many factors can lead to these scenarios, including driver distraction and medical conditions affecting control.
In social media discussions after the incident, many users commented on the potential dangers of driving with a medical boot. Some advocates for safer driving practices have started trending discussions on platforms like Twitter and Facebook.
All in all, while the situation was unfortunate, the prompt actions taken by emergency responders helped to mitigate what could have been a much worse outcome.
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Oliver's Market crash, Santa Rosa
