Paul Finebaum, well-known for his role on ESPN and the SEC Network, is thinking about running for the U.S. Senate in Alabama. In a chat with Clay Travis, Finebaum revealed a recent incident involving political tensions that made him reconsider his priorities. He reflected on a day filled with discussions that left him feeling unfulfilled.
“At 70 years old, I felt empty talking about things that didn’t resonate with me,” he said. This introspection has led him to consider a Senate run as a Republican, especially since Tommy Tuberville is stepping down to pursue the governorship.
Finebaum knows he needs to decide soon. The qualifying window for candidates in Alabama is from January 5 to January 23, with the primary set for May 19, 2026. “I’d love to finish the season first, but I want to make my decision in the next month,” he added.
With 35 years of experience communicating with Alabamians, Finebaum believes he has a strong connection with voters. “They know me, and I know them,” he said.
Several candidates are already in the race, including Alabama Attorney General Steve Marshall and U.S. Rep. Barry Moore. On the Democratic side, there are promising contenders like Kyle Sweetser and Dakarai Larriett.
Finebaum’s presence isn’t just about sports; it reflects a growing trend where figures from different fields, especially media, enter politics. A recent survey indicates that more than 40% of Americans are open to voting for a candidate with a background in media and communication, suggesting a shift in voter attitudes.
Reflecting on his roots, Finebaum and his wife returned to Alabama this year after living in Charlotte for almost a decade. “Alabama feels like home,” he said. When asked about former President Trump’s possible influence on his decision, he acknowledged, “If he asks, it’s hard to say no.”
As Finebaum weighs this big life change, he represents a broader trend of crossover figures moving into political roles. This reflects not just personal ambition but a changing landscape where familiarity and connection in communication can sway public opinion.
For more context on candidates and voter attitudes, you can check out resources from the Pew Research Center, which examines how media figures influence political landscapes.