Prego’s Bold Shift: From Affordable Pasta Sauce to Innovative Microphones for Capturing Family Moments

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Prego’s Bold Shift: From Affordable Pasta Sauce to Innovative Microphones for Capturing Family Moments

Prego, known for its pasta sauce, has a new gadget that might change the way families connect. It’s called the “Connection Keeper,” and it aims to capture dinner conversations. Imagine a small device that looks like the lid of a pasta jar. Instead of adding to the chaos of the digital world, it focuses on promoting real-life interactions.

Prego partnered with StoryCorps, a nonprofit that preserves stories from everyday people, to create this device. The idea is simple: press a button to start recording your conversations, and press it again to stop. No Wi-Fi or fancy tech — just pure, unfiltered moments with family and friends.

Elyce Henkin from StoryCorps notes that our conversations today often get interrupted by our phones. This device encourages everyone to put their phones away and truly engage with one another. It’s a refreshing step back to basics.

Once you’ve recorded your conversations, you can upload them to StoryCorps’ website. If you share your recordings, they may even be added to the Library of Congress, preserving your family stories for future generations.

For those excited about the product, it will be available soon for $20. The bundle includes the Connection Keeper, a jar of Prego sauce, and cards with conversation starters to spark engaging discussions during dinner.

This initiative taps into a growing trend. According to a recent survey, 60% of families feel they don’t connect enough during meals. Tools like the Connection Keeper encourage families to gather around the table and share their thoughts, laughter, and stories.

In today’s fast-paced world, taking a moment to connect over dinner feels more important than ever. So, while Prego may be a pasta sauce brand, it’s also stepping into the role of a conversation starter.



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