SAINT’s Kai Shines in Margaret Howell’s Stunning New Ad Campaign

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SAINT’s Kai Shines in Margaret Howell’s Stunning New Ad Campaign

Supermodel Kai Newman has just added a new client to her impressive list. Known for working with big names like Prada and Ralph Lauren, she is now the face for British designer Margaret Howell. In the latest spring/summer 2025 campaign, she shares the spotlight with models Anne-Catherine Lacroix and Jeremy Young. The striking black-and-white photos were taken by the talented William Waterworth and styled by Louis Prier Tisdall.

Fashion fans are buzzing about Howell’s new collection, featuring her classic poplin shirts, blazers, tank dresses, and gingham shorts. Just weeks after the campaign launched, shoppers are already diving into these seasonal styles.

Newman recently spoke with Living about her experience with the Howell team. Fresh from a long stay in Europe, where she worked on various high-fashion projects, she shared, “It was my first time working with Margaret Howell, and it was great.” Speaking of how she landed the gig, she credited her booker, Alec Mather, from Elite London. “We shot the campaign in London above St. James Park train station. It was cold, but the shoot was so much fun it felt warmer,” she recalled.

One highlight for Newman was interacting with her fellow models. She found it inspiring to learn about Jeremy and Anne’s experiences in the industry. “They were fantastic to work with,” she said.

Now back in Jamaica, Newman is also a devoted mother to her six-year-old daughter, Zehirah. Balancing her career and family life, she enjoys creating special moments with her child, including storytelling and thrilling trips to Dolphin Cove.

Newman skipped the recent Fashion Month events but is eager to return to the runway for the spring/summer 2026 shows later this year. She isn’t the only model from SAINT International working with Howell; Jessie Craig and Awaoro Mayowa have also starred in Howell’s recent lookbooks, showcasing the strong connections between the designer and the agency.

Newman’s journey reflects a growing trend of collaboration in the fashion industry, where fresh talent works alongside established figures. As she continues to evolve in her career, it will be exciting to see where she goes next.

For more details on the campaign, visit Margaret Howell’s website and explore the current collection. This partnership not only highlights Newman’s rising star but also signals a broader shift toward inclusivity and diversity in fashion advertising.

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