Sydney Sweeney recently shared her thoughts on the backlash surrounding her American Eagle jeans ad. In an interview with People, she emphasized her stance against hate and divisiveness. The ad featured the tagline “Sydney Sweeney Has Great Jeans,” which sparked outrage online. Critics accused the campaign of glorifying her race and body type, with some even likening it to “Nazi propaganda.”
Sweeney expressed surprise at the strong reaction. “I love the jeans and the brand,” she stated. “I don’t support the views some people connected to the campaign. Many have assigned motives to me that just aren’t true.”
She explained that her silence on the issue was not meant to avoid conflict but to focus on unity. “I hope this new year brings more focus on what connects us instead of what divides us,” she said.
For months, Sweeney chose not to address the controversy. In a recent interview with GQ, she reflected on her decision. “I’ve always believed that I’m not here to tell people what to think,” she said.
Despite the noise, Sweeney remains confident in her identity and values. “I know I’m a kind person,” she stated. “The ad was about jeans, and it didn’t affect me one way or the other.”
The controversy escalated into national discourse. White House communications manager Steven Cheung described it as an example of “cancel culture run amok.” Vice President JD Vance even mocked the reaction, while Donald Trump publicly supported Sweeney, noting her registered Republican status.
Sweeney remarked that it felt surreal to have such public figures commenting on her ad. She largely ignored the noise, focusing on her work filming Euphoria. “I didn’t really see a lot of it,” she said, reflecting on her busy shooting schedule.
As she moves forward, Sweeney is set to star in The Housemaid, hitting theaters on December 19. For more insights from her interview, check out People magazine.
This incident serves as a fascinating example of how social media can amplify reactions to advertising campaigns. It also highlights the challenges public figures face when navigating personal beliefs in a polarized environment.
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