Ubisoft Unveils Exciting Restructuring into ‘Creative Houses’ Amidst Disappointing Q1 25-26 Financial Results

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Ubisoft Unveils Exciting Restructuring into ‘Creative Houses’ Amidst Disappointing Q1 25-26 Financial Results

Ubisoft recently shared its financial results for the first quarter of the 2025-26 fiscal year, and they fell short of expectations. Despite some bright spots, like the successful launch of *Assassin’s Creed Shadows*, there were challenges, particularly with *Rainbow Six Siege* and some unfavorable foreign exchange impacts.

Yves Guillemot, co-founder and CEO of Ubisoft, mentioned that *Assassin’s Creed Shadows* has already attracted over five million players. He noted the positive response to *Rainbow Six Siege X*, which introduced gameplay upgrades that boosted player engagement. However, the game faced temporary issues with player spending due to pricing problems, which they have corrected. Guillemot emphasized that the game’s potential remains strong with increased activity and in-game spending.

Here’s a quick look at the financial numbers:

  • Revenue: €310.8 million ($365 million), down 3.9% from last year
  • Net bookings: €281.6 million ($331 million), down 2.9%
  • Digital net bookings: €250.2 million ($294 million), down 2.7%
  • Back-catalogue net bookings: €260.4 million ($306 million), up 4.4%

In terms of its restructuring efforts, Ubisoft is moving to create “Creative Houses,” which are aimed at providing greater focus, autonomy, and accountability. This new approach is meant to enhance connections with players. The first of these units, overseeing major franchises like *Assassin’s Creed*, is expected to increase both creative vision and business performance.

Moreover, progress continues on Ubisoft’s partnership with Tencent, with expectations for approval by year-end. The launch of *The Division 2’s* Year 7 content also started off strong, showing positive results for the company.

Recent research shows that the gaming industry is evolving rapidly, with many developers adopting similar models to streamline operations and better engage with audiences. This trend of creating focused units may help Ubisoft adapt to these changes and seize emerging opportunities.

As gamers continue to express their views on social media, reactions to Ubisoft’s recent changes have been mixed, with some praising the focus on community and others voicing concerns about ongoing technical issues. Overall, the industry remains keenly interested in how these transformations will impact the gaming experience moving forward.

For more insights on Ubisoft’s financial performance and strategies, you can check reports from sources like [GamesIndustry.biz](https://www.gamesindustry.biz). This ongoing evolution reflects a broader trend in the gaming market, where companies are striving to connect more deeply with players while enhancing their product offerings.



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