Three years ago, my partner and I visited Okinawa, drawn in by its beautiful beaches and delicious food. But what stuck with me most was watching a group of elderly women at the market. They must have been in their eighties or nineties, laughing and debating over vegetables, completely relaxed together. I later discovered they were part of a moai, a lifelong social group.
This experience made me reflect on how different cultures view longevity. Japan boasts one of the highest life expectancies globally. It’s not just about genetics or excellent healthcare; it’s about daily life habits.
Here are seven principles that really stand out.
1) Ikigai: Finding Your Purpose
In Okinawa, elders can quickly tell you their ikigai, or their reason for getting up each day. It could be gardening or teaching children. This purpose doesn’t have to be grand; it can be simple and everyday.
Studies show that having a clear purpose ties to longer and healthier lives. People who identify their ikigai often enjoy higher satisfaction and lower rates of cognitive decline. For me, it’s those quiet early mornings making coffee before writing.
2) Hara Hachi Bu: Eating Until 80% Full
Ever felt overly stuffed after a big meal? In Okinawa, they practice hara hachi bu, which means stopping when you’re about 80% full. This idea comes from Confucianism.
Your brain takes about 20 minutes to register fullness, so if you eat until you’re stuffed, you’ve likely overeaten. Okinawans typically consume around 1,800 to 1,900 calories a day, well below the American average of over 2,500, resulting in lower BMIs and fewer health issues.
I’ve tried this myself—savoring meals and stopping when I feel satisfied. It leaves me feeling lighter and more energized.
3) Moai: Your Social Network
Those women at the market were a living example of a moai. In Okinawa, children often form small groups that last a lifetime. These gatherings provide emotional and even financial support.
Half of Okinawans belong to such a group. Research highlights that strong social connections are vital for long lives and happiness. I don’t have a formal moai, but I see the value in my monthly dinners with friends, where we share life’s ups and downs.
4) Shinrin-yoku: Immersing in Nature
Shinrin-yoku, or “forest bathing,” encourages spending time in nature, engaging all your senses. It’s a slow experience—walking through a forest and taking in your surroundings.
This practice started in Japan to combat urban stress and has shown to reduce cortisol, lower blood pressure, and improve immune function. While I don’t have forests nearby, I find solace in nature during park visits, which calms my mind amidst city life.
5) Kaizen: Small Improvements
Kaizen means “good change.” It emphasizes making small, steady improvements over time instead of massive overhauls.
This approach is practical. If you want to wake up earlier, try adjusting your alarm just a few minutes earlier each day. When I shifted to a plant-based diet, I started with simple changes over time that felt manageable.
6) Gaman: Enduring with Dignity
Gaman embodies perseverance—dealing with tough situations with grace. It’s about not letting temporary challenges define you.
Japanese communities often show this resilience during crises. However, younger generations are reconsidering whether endurance should compromise mental well-being. It’s about responding to hardship thoughtfully rather than reacting impulsively.
7) Wabi-sabi: Embracing Imperfection
Wabi-sabi celebrates the beauty in imperfection and impermanence. A cracked vase isn’t flawed; it tells a story. This philosophy is woven throughout Japanese culture, contrasting with today’s pressure for perfection.
Being kinder to ourselves is essential. If your day doesn’t go perfectly, that’s okay. There’s freedom in accepting life as it is, rather than a constant pursuit of an unattainable ideal.
Final Thoughts
These principles aren’t a magic cure for longevity, but they provide a holistic way to live. It’s less about relentless achievement and more about connection and sustainability. Okinawans enjoy simple, fulfilling lives. They embrace purpose, cherish social bonds, and savor life’s moments.
While these ideas may not revolutionize your life overnight, picking one to incorporate could make your days a little brighter. Embrace simplicity and presence over perfection.
For more insights on wellness, check out this Blue Zones research.




















