If you’ve been endlessly swiping on dating apps without much success, you’re in good company. A recent survey by the dating app QuackQuack shows that 37% of Indian daters are now using a strategy called a “sunset clause.” This means they decide in advance how long they will actively use the app before taking a break—usually between six months to a year, or until they meet someone special.
This survey included 7,583 active users aged 22 to 35 from different Indian cities and indicates a shift towards being more mindful about dating. It reflects a growing awareness of the emotional toll that constant dating can take. Notably, 28% of respondents said having a timeline helped them build better connections, as it made conversations more focused and meaningful.
Interestingly, career alignment is becoming an important consideration in dating. About 41% of respondents believe that shared ambitions and work-life balance are critical for a lasting relationship. As work demands grow, singles want partners who match their long-term goals.
Another emerging trend involves nostalgia. Millennials over 30 often bond over music from the 90s and early 2000s or reminisce about how dating was before social media took over. About 18% of women and 11% of men aged 25-35 are now doing “connection reviews,” where they periodically check in on how their communication is going and if their needs are being met.
These trends allow us to see how modern Indian daters are steering away from mindless swiping to a more thoughtful way of connecting. By prioritizing emotional well-being and mutual interests, they are likely to find deeper, more satisfying relationships.
Understanding these dynamics can help single individuals navigate the often overwhelming landscape of modern dating, making it a more enriching experience overall. For more insights, check out this detailed report on dating trends.
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If you feel like swiping endlessly on dating apps without much progress, you’re not alone.
