Unpacking the Reagan Ad: Why It’s Fueled the Breakdown of US-Canada Trade Talks

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Unpacking the Reagan Ad: Why It’s Fueled the Breakdown of US-Canada Trade Talks

US President Donald Trump recently announced that he would pause all trade talks with Canada due to an advertisement featuring former President Ronald Reagan. The ad, sponsored by Ontario, included selections from Reagan’s 1987 radio address on tariffs, emphasizing their negative impact on Americans.

Trump described the ad as “FAKE,” while the Ronald Reagan Foundation argued it misrepresented Reagan’s original message. The ad used segments of Reagan’s speech but altered their sequence.

Reagan’s address, “Address to the Nation on Free and Fair Trade,” opens with him discussing trade talks with Japan. Although the ad showcases Reagan’s line about tariffs appearing patriotic, it misses the point by not providing the context he later delivers about the long-term harm tariffs bring to American workers and consumers. Reagan noted that high tariffs can lead to retaliation from other countries, potentially sparking trade wars.

Historically, the U.S. faced similar issues during the Great Depression when protectionist policies exacerbated the economic downturn. Reagan referenced this history in his speech, reminding listeners that the memories of that era should inform current economic decisions.

In a broader context, recent studies from the Peterson Institute for International Economics indicate that nations adopting free trade policies tend to experience sustainable economic growth. This insight underscores the importance of fostering fair competition and avoiding protectionism.

Reagan concluded his address by affirming that America’s growth and jobs were at stake, urging Congress to resist quick political fixes that could threaten prosperity.

For further details on the implications of tariffs, you can explore the Peterson Institute’s findings.



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