In the 3rd century BC, a Greek named Eratosthenes figured out the Earth’s circumference using shadows and math. Fast forward to today, and there are still people who argue that the Earth is flat.
This pattern of ignoring scientists has occurred in other areas, too. In the 1970s, scientists at ExxonMobil warned that burning fossil fuels was harming our climate. Instead of taking action, the company chose to fund efforts to deny the science behind climate change.
Now, we’re facing severe weather, wildfires, and polluted air. Often, Latino communities bear the brunt of these changes due to limited access to resources and safer environments.
In many Latino neighborhoods, misinformation spreads easily through Facebook, WhatsApp, and similar platforms. Isabel Rubio, a journalist with Factchequeado, has investigated these false narratives. She believes that misinformation can confuse and even endanger vulnerable populations.
Rubio says, “Social media fuels many myths about climate change. Some believe it’s not happening or not caused by humans; others think CO2 isn’t harmful. These ideas can lead people to ignore risks from hurricanes or heat waves.”
She emphasizes that misinformation becomes dangerous during extreme weather events. Many Latino families live in areas more affected by climate change. If they believe false messages like “climate change isn’t real,” they might not take necessary precautions.
For instance, some powerful figures in the U.S., including former President Donald Trump, have spread misinformation about climate science. Trump called climate change a “hoax” and made false claims about renewable energy. This type of talk can shake public trust in science and postpone crucial actions.
Rubio also highlights conspiracy theories that undermine electric vehicles or suggest that a global agenda controls the climate. Such claims divert attention from real issues and solutions needed to combat climate change.
Research shows that misinformation strategies are becoming more refined. A report from the International Panel on the Information Environment suggests that denial of climate issues is shifting toward a more strategic skepticism. This new approach accepts climate change but downplays its seriousness, affecting how people respond.
Combatting misinformation is vital. It’s not just a mistake; it has real-world consequences. When people are confused, they are less likely to take action against climate change.
To tackle misinformation effectively, Rubio offers suggestions:
- For journalists: Identify false narratives and counter them with accurate data. Make complex concepts simple, but never distort them.
- Avoid giving equal weight to proven science and unsupported opinions. Stick to credible sources, like peer-reviewed studies.
- For the public: Don’t share information unless you’re sure it’s true. Always check the source before spreading messages.
- Use fact-checking services, like Factchequeado, to verify claims you see online.
In a world where misinformation spreads quickly, being an informed individual is essential. Understanding the facts about climate change not only protects us but everyone in our communities.
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Johani Carolina Ponce

