Warner Bros has officially sold the long-awaited Coyote Vs Acme film, which had been put on hold. Ketchup Entertainment announced this exciting news, confirming they now have the worldwide rights to this unique live-action and animated hybrid. The deal is estimated to be worth around $50 million, and the movie is set for a theatrical release in 2026.

Gareth West, the CEO of Ketchup Entertainment, expressed enthusiasm about partnering with Warner Bros. He believes Coyote Vs Acme will blend nostalgia with modern storytelling. The film aims to appeal to both longtime fans of the Looney Tunes and new viewers alike. This is especially relevant in an era when many classic characters are being reimagined for younger audiences.
Directed by David Green and penned by Samy Burch, the film tells the humorous tale of Wile E. Coyote. Tired of failing with Acme’s faulty products in his endless chase of the Roadrunner, he seeks legal help to sue the Acme Corporation. This charming plot unfolds as Wile E. and his lawyer, portrayed by Will Forte, face off against a fierce former boss played by John Cena. Their journey also highlights the unexpected friendship that develops between a man and a cartoon character.
This project was almost grounded for good. After performing well in test screenings, it became a victim of Warner Bros’ cost-cutting decisions two years ago, leading to a year of uncertainty as it gathered dust on the shelf. Reports suggest the film cost around $70 million, and initial offers for its purchase during screening efforts earlier this year did not materialize, causing disappointment among the cast and crew.
The decision to temporarily shelve the project frustrated many, including Phil Lord, the director of The Lego Movie. Will Forte couldn’t hide his discontent about the situation, sharing his strong feelings publicly.
Acquiring Coyote Vs Acme represents a significant investment for Ketchup Entertainment, which is making more ambitious moves in the industry. Their recent roster includes titles like Goodrich, Hellboy: The Crooked Man, and the acclaimed Memory starring Jessica Chastain. Last year, they also took on the task of reviving another Warner Bros project, The Day the Earth Blew Up: A Looney Tunes Movie.
Interestingly, the film’s storyline loosely ties back to a New Yorker article titled “Coyote v. Acme” by Ian Frazier. This highlights a growing trend of turning classic literary works and media into engaging films. As we look forward to Coyote Vs Acme, we can anticipate a mix of humor that speaks both to the past and the present, as it aims to resonate with audiences widely.
For more insights on changes in the entertainment industry and the impact of nostalgia on current media trends, you can check out the recent article by Variety.
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