YouTube Boosts Efforts to Recommend Top Streaming Services – Discover What’s in Store for You!

YouTube is planning a major makeover of its TV app, inspired by Netflix, as reported by The Information. The new look is expected to roll out in just a few months. It will feature paid content from various streaming services directly on the homepage.

Currently, YouTube allows viewers to explore shows and movies from platforms like Paramount Plus, Max, and Crunchyroll through its Primetime Channels. Launched in 2022, this feature lets users subscribe to third-party services while YouTube takes a share of the profits.

However, this content is hidden in the Movies and TV section, making it tricky for users to find. Reports suggest that YouTube has paused adding new services to Primetime as it works on better integrating paid content into its main interface.

Now, YouTube plans to put these paid subscriptions front and center on the homepage. Creators will also be able to showcase their videos in series and run automatic previews of their shows, according to The Information.

Kurt Wilms, YouTube’s senior director of product management, shared, “The idea is that when you open our [TV] app, it won’t matter whether the show is from a Primetime Channel or a creator.” YouTube has made some interesting design changes over the past year and recently noted that TVs are now the most common devices for watching YouTube.