OLED technology is leading the way in TV image quality. In 2025, prices for OLED TVs have dropped significantly, making them more accessible. For Black Friday, major brands like LG, Samsung, and Sony are offering some of the best deals of the year. If the model or size you’re eyeing is out of stock, don’t hesitate to check back later.
Top Picks for OLED TVs
LG’s OLED TVs have been a favorite for gamers for three years, thanks to their outstanding performance. The new C5 model features a bright Evo panel that enhances color and contrast, making it a great choice for 4K gaming and streaming.
In comparison, Samsung’s S90F model, which also boasts a quantum dot OLED panel, offers impressive brightness and a wide color range. It stands alongside the LG C5 in performance, making both excellent options for any viewing experience.
Sony’s Bravia XR8B is another contender that supports a variety of HDR formats, making it a fantastic choice for movie buffs. It pairs well with the PlayStation 5, bringing gaming and film together beautifully.
Why Choose OLED?
OLED TVs shine in their ability to display deep blacks and vibrant colors. They deliver unparalleled image quality, especially in HDR content. These features make them the best option for streaming and gaming. Plus, with a native 120Hz refresh rate, many OLED models are perfect for consoles like PS5 and Xbox Series X, ensuring smooth gameplay.
Size Matters
This year, many consumers are leaning towards larger TVs. A shift from 55” to 65” and even 77” displays is becoming common. Manufacturers are responding to this trend, offering more substantial discounts on bigger models. If you’re upgrading, aim for the largest screen that fits your space and budget; a bigger TV can be a long-term asset.
Essential Features for Gamers
If you’re a gamer, ensure your TV has a native 120Hz refresh rate and HDMI 2.1 inputs. These specs enhance performance and frame rates for gaming. While the Nintendo Switch 2 has lower requirements, most gamers will benefit from high-end specs to maximize their experience on the latest consoles.
Current Deals
eBay’s Buydig, an authorized LG reseller, frequently has significant discounts on OLED models. Their rating indicates trustworthiness, with over 600,000 reviews and a 99.4% feedback score. For instance, a 77″ LG Evo C5 is currently available for $1,597.59 with a coupon code, while the 65″ model is just $1,117.56.
Samsung and Sony are also offering competitive prices and innovative features in their newer OLED models, so shoppers have plenty of great options to explore this Black Friday, providing an excellent opportunity to upgrade your entertainment setup.

