Amanda Kramer’s film By Design is a quirky and satirical look at identity and how we see ourselves in a world that often prioritizes appearances. The film stars Juliette Lewis in a role that is as unusual as it is captivating.
Director: Amanda Kramer
Genre: Drama
Run Time: 91 minutes
Sundance Premiere: January 23, 2025
Release Date: TBA
By Design presents a bizarre scenario that dives deep into themes of self-worth and relationships. The story follows Camille, played by Juliette Lewis, a woman whose value seems tied to how others perceive her. Rather than being seen for who she is, people often use her as a mirror to reflect their own lives.
Things take a strange turn when Camille develops an obsession with a beautiful chair that she cannot afford. In an inexplicable twist, she transforms into the chair, only to discover that those around her, including the charming pianist Olivier (played by Mamoudou Athie), prefer her in this new form. The film unfolds as a darkly funny tale about identity and what people truly value—sometimes, objects over people.
The film excels because of its commitment to its odd premise. Juliette Lewis shines as she balances humor and serious undertones. Her performance makes the surreal plot feel relatable and intriguing. Mamoudou Athie adds depth to his character, creating a complex and entertaining dynamic with Camille-as-a-chair.
Kramer’s direction infuses the film with a theatrical feel, blending sharp dialogue with a surreal style. This approach highlights how people shape their identities through the eyes of others. Camille is ignored and undervalued as a person, yet becomes cherished when she transforms into an object. The film cleverly illustrates this irony, encouraging viewers to think about how much of our value is assigned by those around us.
For its first 30 minutes, By Design captures attention with its unique humor and striking visuals. However, as the story progresses, it starts to feel a bit repetitive. After the initial intrigue wears off, the film doesn’t evolve much, making the second half less engaging than the start.
Despite this, the film still works well, thanks to the strong performances and its daring concept. Fans of surreal storytelling might see echoes of Charlie Kaufman’s or Yorgos Lanthimos’ work in this film—where bizarre situations mirror important truths about life. By Design offers a thought-provoking exploration of identity and the discomforting reality that sometimes, people prefer things over other human beings.
By Design: Synopsis & Recap
After Camille becomes fixated on a stunning chair, she unexpectedly transforms into it, highlighting how much easier it is for people to appreciate an object than a person.
Pros:
- Unique and funny premise
- Juliette Lewis delivers a standout performance
- Insightful commentary on identity and validation
Cons:
- Repetition of themes can be distracting
- Slower pace in the second half
By Design had its World Premiere at the Sundance Film Festival on January 23, 2025.
